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Research on Strategy of Model Innovation of WeChat Marketing

Research on Strategy of Model Innovation of WeChat Marketing
Research on Strategy of Model Innovation of WeChat Marketing

Joint International Mechanical, Electronic and Information Technology Conference (JIMET 2015)

Research on Strategy of Model Innovation of WeChat Marketing

Ping Zhang

College of Mobile Telecommunications, Chongqing University of Posts and Telecom, Chongqing

401520, China

jameszp@https://www.wendangku.net/doc/6a15482236.html,

Keywords: WeChat, marketing, model innovation, Strategy.

Abstract. Network develops rapidly these years along with the continuous development of network technology revolution. The network nascent product "WeChat" rises to fame quickly in cyberspace, and businesses discover a new way of marketing in the internet "tide player" - Wechat marketing. Wechat marketing is an integration product of today's rapidly developing market economy and network economic; it is an important research topic in today's disciplines of economics, management science, etc. Based on this, this paper on the foundation of analyzing the basic connotation and characteristics of Wechat marketing focuses on analysis of the Wechat marketing’s innovation model, in order to enlighten the relevant personnel.

Introduction

Wechat marketing is an integration product of today's rapidly developing market economy and network economic, and is an important research topic in today's disciplines of economics, management science, etc. WeChat is on the network, there is no distance limitation between business sellers and consumers, once the users register WeChat, can form links with other users. Through this connection, consumers can have timely access to business products’ information; also can timely communicate feedback quality of relevant products, after - sales service and other issues to management sellers. With the rapid development of e-commerce, Wechat marketing today has gradually become the most important part of e-commerce, operational sellers through providing product information needed by consumers, in the process of promoting their products, also learn the market and the consumers’ needs, then realize the "point to point" service between operational sellers and consumers[1].Therefore, the analysis of Wechat marketing model also has very important significance. Today, the rapid development of the network, along with the continuous development of network technology revolution, network nascent product "WeChat" rise to fame quickly in cyberspace. Merchants are seeing this point, to seize business opportunities, discover a new way of marketing in this internet "tide player" - Wechat marketing.

Connotation Definition and Characteristics of Wechat marketing

1)Definition of network https://www.wendangku.net/doc/6a15482236.html,work marketing is the business activity based on modern marketing theory, through the network, communications and digital media technology to achieve marketing objectives, is contributed by the scientific and technological progress, changes in customer value, market competition and other combination factors, is the inevitable product of the information society[2]. There are broad and narrow network marketing in accordance with its implementation, the broad Network marketing refers to enterprise use all computer networks (including Intranet, EDI and Internet) to carry out marketing activities. The narrow network marketing specifically refers to internet marketing (Internet, the world's largest computer network system). means the whole process of the organizations or individuals base on the convenient internet to make a series of business activities for products, services, so as to achieve to meet the needs of organization or individual, network marketing is an integral part of their overall marketing strategy, is a marketing tool built on the basis of internet via the internet’s characteristics to achieve certain marketing objectives[3].

2)Definition of Wechat marketing. Currently, there is not a complete and unified definition on Wechat marketing model. And in today of marketing diverse development, through WeChat network for marketing has gradually become a new marketing model. And micro-blog marketing has the same purpose with Wechat marketing, is generally known [4]. The CEO of NITC web marketing service center, LIAO Hongfa said: "micro-blog marketing influence is worth, is insightful, is interpersonal——first learn marketing the influence ourselves, product marketing can be more effective." This paper argues that Wechat marketing and micro-blog marketing are both through the network platform using various resources to undertake a series of marketing activities, through the embedded advertising style of product, those who have purchased feedback so as to achieve the branding publicity of the selling products, as well as through the network to build a new customer service platform.Wechat marketing is mainly reflected in through mobile clients installed in the mobile phone or tablet with android system, apple system, windowsphone8.1 system to carry out area targeted marketing, business man through WeChat public platform to show micro official website, micro membership, micro push, micro-payment, micro activity, micro CRM, micro statistic, micro stock, micro commission, micro reminder, there has been formed a mainstream online underline WeChat interactive marketing.

3)Characteristics of Wechat marketing. Wechat marketing is a new and unique e-commerce marketing, the breadth of its information network, the shortcut of information dissemination, three-dimension of product promotion, interpersonal interaction, etc., all have their own unique characteristics[5][6].(1)The extension of information network. Because WeChat registration process is very simple, either real name, or you can also set up a network nickname with product features, product information pass through mutual concern between the WeChat friends circle, and the impact is very extensive.(2)The rapidity of information dissemination.Wechat marketing is superior to traditional advertising in the information publishing process, eliminates complicated approval procedures, and also eliminates large sums of shooting advertising costs, because the users’ feedback is the best advertising. So through WeChat to advertise often is able to reflect the information of selling products in the first time. (3)Three-dimensional of product promotion. Currently, the multimedia technology develops rapidly, merchants in WeChat platform with words and pictures to publicize or with a network connection to a specific online shop, provide for consumers visualize specific varied forms to display the selling goods.(4)Interpersonal interaction. The commodity information released by WeChat network platform can be direct communication with consumers in the form of text or voice in the first time, solve the problem of businessman due to cannot timely communication with consumers then lose customer base; meanwhile, the more timely product information publication, the more resonation or disputation of consumers, through feedback, the more they can cause everyone's attention, the greater the range of information transfer[7] [8].

Analysis of Wechat marketing Model Innovation

1)Grass-roots advertising style-view nearby person. (1)Product description: Signature column is a major feature of Tencent product, users can update status in their signature columns, naturally you can make the mandatory advertising, but only the user's contacts or friends can see. The WeChat functionality plug-in " Browse nearby person " based on LBS can make more strangers to see the mandatory advertising. (2) Function mode: After click the "Browse nearby person", the users can find the around WeChat users based on their geographic location. In these vicinity WeChat users, in addition to display the user's name and other basic information, also display the contents of the users' signature. So users can take advantage of this free advertising place to advertise their products.(3) Marketing style: Marketing personnel in the most flow place use WeChat 24 hours, if there are enough users click " Browse nearby person ", the advertising effect will rise with the number of WeChat users rises, it is possible this simple signature column may become a movable "golden advertising" [9].

2) Brand activity type-drift bottle. (1)Product description: Drift bottle is an application transplanted to QQ e-mail, this computer application is widely acclaimed, and many users prefer this

simple and interactive way with stranger. After ported to WeChat, the drift bottle function generally retains the original style simple and easy to use. (2)Function mode: Drift bottle has two simple functions: First is "throw one", users can choose to publish a voice or text and then click “throw into the sea”; second is "pick up one", after "salvage" the drift bottle threw by countless users in the sea, then can dialogue with the thrower, but each user has only 20 chances one day. (3)Marketing style: The WeChat official can change the parameters of drift bottle, and make the number of drift bottles about the cooperation business promotion activities thrown in a period time significant increase, the frequency salvaged by ordinary users also increase. Plus drift bottles mode itself can send different texts or even a voice game and so on, if marketing properly, can produce a good marketing result. And this voice mode makes users feel more real. But if only pure advertising slogan, it may cause users’ objection [10].

3)O2O discount type-scan the two-dimensional code.(1)Product description: "Scan QR Code" This function was originally a reference of another foreign social tool "LINE", through scanning to identify another user’s identity of two-dimensional code, so as to add friend. But today with the two-dimensional code development, its commercial use is more and more extensive, therefore WeChat follow this trend, combine O2O to undertake business activities.(2)Function mode: put the two-dimensional code pattern into the frame, and then you will be able to get a member discount, business discount or some news information.(3)Marketing style: plug scanning two-dimensional code in mobile application, this O2O style is already popular; WeChat has a million users with active degree high enough, its value is self-evident[11].

4)Interactive marketing type-WeChat public platform.(1)Product description: For the popular media, celebrity and enterprise, if the open of WeChat open platform + sharing function in friend circle has made WeChat to be a marketing channel cannot be ignored in the mobile internet, then WeChat public platform make this marketing channel more granular and direct.(2)Function mode: through push and attention by one to one, public platform push news, product information, latest events, etc. to fans, and even be able to provide functions including consult, customer service, and so on, become one qualified CRM system. You can say that the on-line of WeChat public platform provide a mobile website based on billions of WeChat users.(3)Marketing style: by publishing two-dimensional code of the public account, make WeChat users can subscribe to the public platform account conveniently, and then after grouping the users and geographic control, public platform can push precise message directly to the target users. The following is through personal attention page and friends circle to achieve brand’s viral spread [10].

5)Social sharing type-an open platform + friends circle.(1)Product description: WeChat open platform is a new feature introduced in version 4.0 of WeChat, application developers can plug in third-party applications through the WeChat open interface. Applications’ LOGO can also be placed in WeChat attachment field, allow WeChat users to invoke third-party applications, to select and share content easily in the session. (2)Function mode: Social sharing has been a hot topic in the e-commercial. In the mobile internet, take the partner before announced by Tencent as an example, the WeChat users spread commodities on the Meitu one by one, to achieve the most direct mouth marketing on social media. (3)Marketing style: In addition to WeChat asynchronous communication features, the open of share function in friends circle, the new feature in version 4.0, offer the best channel for sharing type mouth marketing. WeChat user can directly share mobile phone application, PC client, the compelling content on website in friends circle, and support opening through website links[10].

6)Network operational type-WeChat shop. This WeChat shop (WeChat Mall) is not Tencent self-operational platform, the upgrade of WeChat selection product channel, but is after merchant apply for permission to pay and then create platform for WeChat shop. By the end of 2013, if the public account want to apply for permission to WeChat payment, need to accord with two conditions: first must be service number; second still need to apply for WeChat certification to obtain WeChat’s high-level interface permissions. Only after merchant applied for WeChat payment, can further make use of WeChat’s open sources to establish WeChat shop[10].

Summary

WeChat marketing is kind of marketing business model in network economic time, is a type of network marketing accompanied by fame WeChat to emerge[12]. In WeChat do not exist distance limitation, after register in WeChat, the user can form a contact with the around "friends" also have registered, subscribe to the information they need, merchants through providing information users need to promote their products, realize point to point marketing.WeChat marketing network, the new type of e-commerce marketing can become the mainstream model of future society, is an effective force and weapons to corporate’s brand marketing and personal marketing. Only learn to use the power of Wechat marketing, make the brand more dynamic, can bring more convenience to people's live and work.

References

[1] Wen Danfeng, WeChat Marketing: Weapon on the Fingertip , Beijing: People Post Press, 2013.

[2] Feng Yingjian, The Foundation and Practice of Internet Marketing , Beijing: Tsinghua University Press, 2002.

[3] Shao Yuxia, The exploration of network marketing communication model in new media era , Enterprise Technology Development,2010(06).

[4] Han Yang, How Merchants Bank utilizes WeChat? , Business Value, 2013(06).

[5] Zhang Yanhong, Analysis of WeChat application in enterprise network marketing , China Trade, 2013(28).

[6] Ou Zhiming, Application of WeChat public platform in enterprise network marketing, New Marketing, 2014(06).

[7] Fang Xingdong, etc., Research on WeChat propagation mechanism and governance issue, Modern Media, 2013(06).

[8] Dang Haoqi, Deconstruction WeChat information dissemination model from the perspective of Communication Science, Southeast Spread, 2012(07).

[9] Tan Kai, Pros and cons of WeChat in enterprise marketing, New Marketing, 2012(11).

[10] S hao Xiaotong, Pros and cons of WeChat in enterprise marketing, New Marketing, 2012(11).

[11] Y an Xue, Application prospects of O2O business model in the scenic area marketing, Tourism Overview, 2013(02).

[12]Wang Xia, The new marketing model and strategy based on WeChat, Management Observe, 2013(08).

on the contrary的解析

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恰恰相反,非常刺激。 https://www.wendangku.net/doc/6a15482236.html, But onthecontrary, lazy. 却恰恰相反,懒洋洋的。 https://www.wendangku.net/doc/6a15482236.html, Onthecontrary, I hate it! 恰恰相反,我不喜欢! https://www.wendangku.net/doc/6a15482236.html, Onthecontrary, the club gathers every month. 相反,俱乐部每个月都聚会。 https://www.wendangku.net/doc/6a15482236.html, Onthecontrary, I'm going to work harder. 我反而将更努力工作。 https://www.wendangku.net/doc/6a15482236.html, Onthecontrary, his demeanor is easy and nonchalant. 相反,他的举止轻松而无动于衷。 https://www.wendangku.net/doc/6a15482236.html, Too much nutrition onthecontrary can not be absorbed through skin. 太过营养了反而皮肤吸收不了. https://www.wendangku.net/doc/6a15482236.html, Onthecontrary, I would wish for it no other way. 正相反,我正希望这样 Provided by jukuu Onthecontrary most likely pathological. 反之很有可能是病理性的。 https://www.wendangku.net/doc/6a15482236.html, Onthecontrary, it will appear clumsy. 反之,就会显得粗笨。 https://www.wendangku.net/doc/6a15482236.html,

英语造句

一般过去式 时间状语:yesterday just now (刚刚) the day before three days ag0 a week ago in 1880 last month last year 1. I was in the classroom yesterday. I was not in the classroom yesterday. Were you in the classroom yesterday. 2. They went to see the film the day before. Did they go to see the film the day before. They did go to see the film the day before. 3. The man beat his wife yesterday. The man didn’t beat his wife yesterday. 4. I was a high student three years ago. 5. She became a teacher in 2009. 6. They began to study english a week ago 7. My mother brought a book from Canada last year. 8.My parents build a house to me four years ago . 9.He was husband ago. She was a cooker last mouth. My father was in the Xinjiang half a year ago. 10.My grandfather was a famer six years ago. 11.He burned in 1991

学生造句--Unit 1

●I wonder if it’s because I have been at school for so long that I’ve grown so crazy about going home. ●It is because she wasn’t well that she fell far behind her classmates this semester. ●I can well remember that there was a time when I took it for granted that friends should do everything for me. ●In order to make a difference to society, they spent almost all of their spare time in raising money for the charity. ●It’s no pleasure eating at school any longer because the food is not so tasty as that at home. ●He happened to be hit by a new idea when he was walking along the riverbank. ●I wonder if I can cope with stressful situations in life independently. ●It is because I take things for granted that I make so many mistakes. ●The treasure is so rare that a growing number of people are looking for it. ●He picks on the weak mn in order that we may pay attention to him. ●It’s no pleasure being disturbed whena I settle down to my work. ●I can well remember that when I was a child, I always made mistakes on purpose for fun. ●It’s no pleasure accompany her hanging out on the street on such a rainy day. ●I can well remember that there was a time when I threw my whole self into study in order to live up to my parents’ expectation and enter my dream university. ●I can well remember that she stuck with me all the time and helped me regain my confidence during my tough time five years ago. ●It is because he makes it a priority to study that he always gets good grades. ●I wonder if we should abandon this idea because there is no point in doing so. ●I wonder if it was because I ate ice-cream that I had an upset student this morning. ●It is because she refused to die that she became incredibly successful. ●She is so considerate that many of us turn to her for comfort. ●I can well remember that once I underestimated the power of words and hurt my friend. ●He works extremely hard in order to live up to his expectations. ●I happened to see a butterfly settle on the beautiful flower. ●It’s no pleasure making fun of others. ●It was the first time in the new semester that I had burned the midnight oil to study. ●It’s no pleasure taking everything into account when you long to have the relaxing life. ●I wonder if it was because he abandoned himself to despair that he was killed in a car accident when he was driving. ●Jack is always picking on younger children in order to show off his power. ●It is because he always burns the midnight oil that he oversleeps sometimes. ●I happened to find some pictures to do with my grandfather when I was going through the drawer. ●It was because I didn’t dare look at the failure face to face that I failed again. ●I tell my friend that failure is not scary in order that she can rebound from failure. ●I throw my whole self to study in order to pass the final exam. ●It was the first time that I had made a speech in public and enjoyed the thunder of applause. ●Alice happened to be on the street when a UFO landed right in front of her. ●It was the first time that I had kept myself open and talked sincerely with my parents. ●It was a beautiful sunny day. The weather was so comfortable that I settled myself into the

英语句子结构和造句

高中英语~词性~句子成分~语法构成 第一章节:英语句子中的词性 1.名词:n. 名词是指事物的名称,在句子中主要作主语.宾语.表语.同位语。 2.形容词;adj. 形容词是指对名词进行修饰~限定~描述~的成份,主要作定语.表语.。形容词在汉语中是(的).其标志是: ous. Al .ful .ive。. 3.动词:vt. 动词是指主语发出的一个动作,一般用来作谓语。 4.副词:adv. 副词是指表示动作发生的地点. 时间. 条件. 方式. 原因. 目的. 结果.伴随让步. 一般用来修饰动词. 形容词。副词在汉语中是(地).其标志是:ly。 5.代词:pron. 代词是指用来代替名词的词,名词所能担任的作用,代词也同样.代词主要用来作主语. 宾语. 表语. 同位语。 6.介词:prep.介词是指表示动词和名次关系的词,例如:in on at of about with for to。其特征:

介词后的动词要用—ing形式。介词加代词时,代词要用宾格。例如:give up her(him)这种形式是正确的,而give up she(he)这种形式是错误的。 7.冠词:冠词是指修饰名词,表名词泛指或特指。冠词有a an the 。 8.叹词:叹词表示一种语气。例如:OH. Ya 等 9.连词:连词是指连接两个并列的成分,这两个并列的成分可以是两个词也可以是两个句子。例如:and but or so 。 10.数词:数词是指表示数量关系词,一般分为基数词和序数词 第二章节:英语句子成分 主语:动作的发出者,一般放在动词前或句首。由名词. 代词. 数词. 不定时. 动名词. 或从句充当。 谓语:指主语发出来的动作,只能由动词充当,一般紧跟在主语后面。 宾语:指动作的承受着,一般由代词. 名词. 数词. 不定时. 动名词. 或从句充当. 介词后面的成分也叫介词宾语。 定语:只对名词起限定修饰的成分,一般由形容

六级单词解析造句记忆MNO

M A: Has the case been closed yet? B: No, the magistrate still needs to decide the outcome. magistrate n.地方行政官,地方法官,治安官 A: I am unable to read the small print in the book. B: It seems you need to magnify it. magnify vt.1.放大,扩大;2.夸大,夸张 A: That was a terrible storm. B: Indeed, but it is too early to determine the magnitude of the damage. magnitude n.1.重要性,重大;2.巨大,广大 A: A young fair maiden like you shouldn’t be single. B: That is because I am a young fair independent maiden. maiden n.少女,年轻姑娘,未婚女子 a.首次的,初次的 A: You look majestic sitting on that high chair. B: Yes, I am pretending to be the king! majestic a.雄伟的,壮丽的,庄严的,高贵的 A: Please cook me dinner now. B: Yes, your majesty, I’m at your service. majesty n.1.[M-]陛下(对帝王,王后的尊称);2.雄伟,壮丽,庄严 A: Doctor, I traveled to Africa and I think I caught malaria. B: Did you take any medicine as a precaution? malaria n.疟疾 A: I hate you! B: Why are you so full of malice? malice n.恶意,怨恨 A: I’m afraid that the test results have come back and your lump is malignant. B: That means it’s serious, doesn’t it, doctor? malignant a.1.恶性的,致命的;2.恶意的,恶毒的 A: I’m going shopping in the mall this afternoon, want to join me? B: No, thanks, I have plans already. mall n.(由许多商店组成的)购物中心 A: That child looks very unhealthy. B: Yes, he does not have enough to eat. He is suffering from malnutrition.

base on的例句

意见应以事实为根据. 3 来自辞典例句 192. The bombers swooped ( down ) onthe air base. 轰炸机 突袭 空军基地. 来自辞典例句 193. He mounted their engines on a rubber base. 他把他们的发动机装在一个橡胶垫座上. 14 来自辞典例句 194. The column stands on a narrow base. 柱子竖立在狭窄的地基上. 14 来自辞典例句 195. When one stretched it, it looked like grey flakes on the carvas base. 你要是把它摊直, 看上去就象好一些灰色的粉片落在帆布底子上. 18 来自辞典例句 196. Economic growth and human well - being depend on the natural resource base that supports all living systems. 经济增长和人类的福利依赖于支持所有生命系统的自然资源. 12 1 来自辞典例句 197. The base was just a smudge onthe untouched hundred - mile coast of Manila Bay. 那基地只是马尼拉湾一百英里长安然无恙的海岸线上一个硝烟滚滚的污点. 6 来自辞典例句 198. You can't base an operation on the presumption that miracles are going to happen. 你不能把行动计划建筑在可能出现奇迹的假想基础上.

英语造句大全

英语造句大全English sentence 在句子中,更好的记忆单词! 1、(1)、able adj. 能 句子:We are able to live under the sea in the future. (2)、ability n. 能力 句子:Most school care for children of different abilities. (3)、enable v. 使。。。能句子:This pass enables me to travel half-price on trains. 2、(1)、accurate adj. 精确的句子:We must have the accurate calculation. (2)、accurately adv. 精确地 句子:His calculation is accurately. 3、(1)、act v. 扮演 句子:He act the interesting character. (2)、actor n. 演员 句子:He was a famous actor. (3)、actress n. 女演员 句子:She was a famous actress. (4)、active adj. 积极的 句子:He is an active boy. 4、add v. 加 句子:He adds a little sugar in the milk. 5、advantage n. 优势 句子:His advantage is fight. 6、age 年龄n. 句子:His age is 15. 7、amusing 娱人的adj. 句子:This story is amusing. 8、angry 生气的adj. 句子:He is angry. 9、America 美国n.

(完整版)主谓造句

主语+谓语 1. 理解主谓结构 1) The students arrived. The students arrived at the park. 2) They are listening. They are listening to the music. 3) The disaster happened. 2.体会状语的位置 1) Tom always works hard. 2) Sometimes I go to the park at weekends.. 3) The girl cries very often. 4) We seldom come here. The disaster happened to the poor family. 3. 多个状语的排列次序 1) He works. 2) He works hard. 3) He always works hard. 4) He always works hard in the company. 5) He always works hard in the company recently. 6) He always works hard in the company recently because he wants to get promoted. 4. 写作常用不及物动词 1. ache My head aches. I’m aching all over. 2. agree agree with sb. about sth. agree to do sth. 3. apologize to sb. for sth. 4. appear (at the meeting, on the screen) 5. arrive at / in 6. belong to 7. chat with sb. about sth. 8. come (to …) 9. cry 10. dance 11. depend on /upon 12. die 13. fall 14. go to … 15. graduate from 16. … happen 17. laugh 18. listen to... 19. live 20. rise 21. sit 22. smile 23. swim 24. stay (at home / in a hotel) 25. work 26. wait for 汉译英: 1.昨天我去了电影院。 2.我能用英语跟外国人自由交谈。 3.晚上7点我们到达了机场。 4.暑假就要到了。 5.现在很多老人独自居住。 6.老师同意了。 7.刚才发生了一场车祸。 8.课上我们应该认真听讲。9. 我们的态度很重要。 10. 能否成功取决于你的态度。 11. 能取得多大进步取决于你付出多少努力。 12. 这个木桶能盛多少水取决于最短的一块板子的长度。

初中英语造句

【it's time to和it's time for】 ——————这其实是一个句型,只不过后面要跟不同的东西. ——————It's time to跟的是不定式(to do).也就是说,要跟一个动词,意思是“到做某事的时候了”.如: It's time to go home. It's time to tell him the truth. ——————It's time for 跟的是名词.也就是说,不能跟动词.如: It's time for lunch.(没必要说It's time to have lunch) It's time for class.(没必要说It's time to begin the class.) They can't wait to see you Please ask liming to study tonight. Please ask liming not to play computer games tonight. Don’t make/let me to smoke I can hear/see you dance at the stage You had better go to bed early. You had better not watch tv It’s better to go to bed early It’s best to run in the morning I am enjoy running with music. With 表伴随听音乐 I already finish studying You should keep working. You should keep on studying English Keep calm and carry on 保持冷静继续前行二战开始前英国皇家政府制造的海报名字 I have to go on studying I feel like I am flying I have to stop playing computer games and stop to go home now I forget/remember to finish my homework. I forget/remember cleaning the classroom We keep/percent/stop him from eating more chips I prefer orange to apple I prefer to walk rather than run I used to sing when I was young What’s wrong with you There have nothing to do with you I am so busy studying You are too young to na?ve I am so tired that I have to go to bed early

The Kite Runner-美句摘抄及造句

《The Kite Runner》追风筝的人--------------------------------美句摘抄 1.I can still see Hassan up on that tree, sunlight flickering through the leaves on his almost perfectly round face, a face like a Chinese doll chiseled from hardwood: his flat, broad nose and slanting, narrow eyes like bamboo leaves, eyes that looked, depending on the light, gold, green even sapphire 翻译:我依然能记得哈桑坐在树上的样子,阳光穿过叶子,照着他那浑圆的脸庞。他的脸很像木头刻成的中国娃娃,鼻子大而扁平,双眼眯斜如同竹叶,在不同光线下会显现出金色、绿色,甚至是宝石蓝。 E.g.: A shadow of disquiet flickering over his face. 2.Never told that the mirror, like shooting walnuts at the neighbor's dog, was always my idea. 翻译:从来不提镜子、用胡桃射狗其实都是我的鬼主意。E.g.:His secret died with him, for he never told anyone. 3.We would sit across from each other on a pair of high

翻译加造句

一、翻译 1. The idea of consciously seeking out a special title was new to me., but not without appeal. 让我自己挑选自己最喜欢的书籍这个有意思的想法真的对我具有吸引力。 2.I was plunged into the aching tragedy of the Holocaust, the extraordinary clash of good, represented by the one decent man, and evil. 我陷入到大屠杀悲剧的痛苦之中,一个体面的人所代表的善与恶的猛烈冲击之中。 3.I was astonished by the the great power a novel could contain. I lacked the vocabulary to translate my feelings into words. 我被这部小说所包含的巨大能量感到震惊。我无法用语言来表达我的感情(心情)。 4,make sth. long to short长话短说 5.I learned that summer that reading was not the innocent(简单的) pastime(消遣) I have assumed it to be., not a breezy, instantly forgettable escape in the hammock(吊床),( though I’ ve enjoyed many of those too ). I discovered that a book, if it arrives at the right moment, in the proper season, will change the course of all that follows. 那年夏天,我懂得了读书不是我认为的简单的娱乐消遣,也不只是躺在吊床上,一阵风吹过就忘记的消遣。我发现如果在适宜的时间、合适的季节读一本书的话,他将能改变一个人以后的人生道路。 二、词组造句 1. on purpose 特意,故意 This is especially true here, and it was ~. (这一点在这里尤其准确,并且他是故意的) 2.think up 虚构,编造,想出 She has thought up a good idea. 她想出了一个好的主意。 His story was thought up. 他的故事是编出来的。 3. in the meantime 与此同时 助记:in advance 事前in the meantime 与此同时in place 适当地... In the meantime, what can you do? 在这期间您能做什么呢? In the meantime, we may not know how it works, but we know that it works. 在此期间,我们不知道它是如何工作的,但我们知道,它的确在发挥作用。 4.as though 好像,仿佛 It sounds as though you enjoyed Great wall. 这听起来好像你喜欢长城。 5. plunge into 使陷入 He plunged the room into darkness by switching off the light. 他把灯一关,房

改写句子练习2标准答案

The effective sentences:(improve the sentences!) 1.She hopes to spend this holiday either in Shanghai or in Suzhou. 2.Showing/to show sincerity and to keep/keeping promises are the basic requirements of a real friend. 3.I want to know the space of this house and when it was built. I want to know how big this house is and when it was built. I want to know the space of this house and the building time of the house. 4.In the past ten years,Mr.Smith has been a waiter,a tour guide,and taught English. In the past ten years,Mr.Smith has been a waiter,a tour guide,and an English teacher. 5.They are sweeping the floor wearing masks. They are sweeping the floor by wearing masks. wearing masks,They are sweeping the floor. 6.the drivers are told to drive carefully on the radio. the drivers are told on the radio to drive carefully 7.I almost spent two hours on this exercises. I spent almost two hours on this exercises. 8.Checking carefully,a serious mistake was found in the design. Checking carefully,I found a serious mistake in the design.

用以下短语造句

M1 U1 一. 把下列短语填入每个句子的空白处(注意所填短语的形式变化): add up (to) be concerned about go through set down a series of on purpose in order to according to get along with fall in love (with) join in have got to hide away face to face 1 We’ve chatted online for some time but we have never met ___________. 2 It is nearly 11 o’clock yet he is not back. His mother ____________ him. 3 The Lius ___________ hard times before liberation. 4 ____________ get a good mark I worked very hard before the exam. 5 I think the window was broken ___________ by someone. 6 You should ___________ the language points on the blackboard. They are useful. 7 They met at Tom’s party and later on ____________ with each other. 8 You can find ____________ English reading materials in the school library. 9 I am easy to be with and _____________my classmates pretty well. 10 They __________ in a small village so that they might not be found. 11 Which of the following statements is not right ____________ the above passage? 12 It’s getting dark. I ___________ be off now. 13 More than 1,000 workers ___________ the general strike last week. 14 All her earnings _____________ about 3,000 yuan per month. 二.用以下短语造句: 1.go through 2. no longer/ not… any longer 3. on purpose 4. calm… down 5. happen to 6. set down 7. wonder if 三. 翻译: 1.曾经有段时间,我对学习丧失了兴趣。(there was a time when…) 2. 这是我第一次和她交流。(It is/was the first time that …注意时态) 3.他昨天公园里遇到的是他的一个老朋友。(强调句) 4. 他是在知道真相之后才意识到错怪女儿了。(强调句) M 1 U 2 一. 把下列短语填入每个句子的空白处(注意所填短语的形式变化): play a …role (in) because of come up such as even if play a …part (in) 1 Dujiangyan(都江堰) is still ___________in irrigation(灌溉) today. 2 That question ___________ at yesterday’s meeting. 3 Karl Marx could speak a few foreign languages, _________Russian and English. 4 You must ask for leave first __________ you have something very important. 5 The media _________ major ________ in influencing people’s opinion s. 6 _________ years of hard work she looked like a woman in her fifties. 二.用以下短语造句: 1.make (good/full) use of 2. play a(n) important role in 3. even if 4. believe it or not 5. such as 6. because of

英语造句

English sentence 1、(1)、able adj. 能 句子:We are able to live under the sea in the future. (2)、ability n. 能力 句子:Most school care for children of different abilities. (3)、enable v. 使。。。能 句子:This pass enables me to travel half-price on trains. 2、(1)、accurate adj. 精确的 句子:We must have the accurate calculation. (2)、accurately adv. 精确地 句子:His calculation is accurately. 3、(1)、act v. 扮演 句子:He act the interesting character.(2)、actor n. 演员 句子:He was a famous actor. (3)、actress n. 女演员 句子:She was a famous actress. (4)、active adj. 积极的 句子:He is an active boy. 4、add v. 加 句子:He adds a little sugar in the milk. 5、advantage n. 优势 句子:His advantage is fight. 6、age 年龄n. 句子:His age is 15. 7、amusing 娱人的adj. 句子:This story is amusing. 8、angry 生气的adj. 句子:He is angry. 9、America 美国n. 句子:He is in America. 10、appear 出现v. He appears in this place. 11. artist 艺术家n. He is an artist. 12. attract 吸引 He attracts the dog. 13. Australia 澳大利亚 He is in Australia. 14.base 基地 She is in the base now. 15.basket 篮子 His basket is nice. 16.beautiful 美丽的 She is very beautiful. 17.begin 开始 He begins writing. 18.black 黑色的 He is black. 19.bright 明亮的 His eyes are bright. 20.good 好的 He is good at basketball. 21.British 英国人 He is British. 22.building 建造物 The building is highest in this city 23.busy 忙的 He is busy now. 24.calculate 计算 He calculates this test well. 25.Canada 加拿大 He borns in Canada. 26.care 照顾 He cared she yesterday. 27.certain 无疑的 They are certain to succeed. 28.change 改变 He changes the system. 29.chemical 化学药品

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