商务英语教案
Unit 1 First Meetings
I Aims and requirements（目的与要求）:
In this unit the students will improve their ability to participate in first meetings. They’ll learn some useful phrases to use at the beginning and end of formal and informal meetings.
II Keys and Difficulties（重点）:
1.How to make greetings & introductions
2.How to present oneself
3.How to find the topic
III Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion
IV Teaching aids and materials required （教学材料与教具）
Tape recorder
Multi-media room
V Time Needed（教学时间）
2 x 45 minutes
VII Teaching steps（教学步骤）:
1.Highlight some new expressions used in first meetings
favorable impression 良好印象
Personnel Manager 人事经理
Managing Director（MD）总裁
I'm new.我是新来的。
to be working together. 我们将一起工作。
to look forward to doing sth. 盼望做某事
初次见面用语：
Nice to meet you.很高兴见到你。
告别时用语：
It was very nice to have met you. 能见到你我真高兴
Hope to see you again. 希望能再次见到你。
2.Listen to the recording, pay attention to the beginning and end of an first
meeting.
3.Role play ---- Go through the listening material again and then begin the zig-zag
conversation.
4.Ask the students to do the role play again, switch roles.
5.To take part in another one-to-one meeting.
This first meeting concern arranging a social event for two branches of the same company. There are eight items on the agenda.
6.Extra activity
If you’re having a meeting with one other person, what’s the best way of arranging the furniture? Match the effects on the right with the seating arrangements on the left. agree with each other
argue with each other
Sit side by side if you want to … be friendly
collaborate with each other
Sit opposite the other person if you want to … co-operate with each other
disagree with each other
Sit at right angles if you want to have a discussion
see each other’s faces
Sit in comfortable armchairs if you want to… socialize
support each other
work together
7.Homework
Pair work: make a dialogue after class bout first meetings
Unit 2 Proper Answers
I Aims and requirements（目的与要求）:
In this unit the students will improve their responding ability in such situations as thanking, apologizing, inviting, asking help and congratulating. They’ll learn some useful phrases and expressions to use in these situations.
II Keys and Difficulties（重点）:
?To gain some knowledge about cultural difference of eastern and western communication ?To study Effective Question and Answer Techniques
III Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion
IV Teaching aids and materials required （教学材料与教具）
Tape recorder
Multi-media room
V Time Needed（教学时间）
2 x 50 minutes
VII Teaching steps（教学步骤）:
1.Highlight some new expressions used in proper answers.
mind 介意
appointment 约会
daily routine 日常杂务
make it 达成，做好，成功（口语）
Don't mention it. 别客气。
建议用语：
Why not do sth.?为什么不做某事？
征求意见：
What about doing sth.. 做某事怎么样？
Could you do sth. for me? （你可以为我做某事吗？）
Would you mind doing sth？（你介意做某事吗？）
Certainly.（当然）
Sure.（没问题）
I'd love to.（很愿意）
I'm afraid I can't , because ....（恐怕我不能，因为....）
I'm sorry but ...（对不起，但是...）
Do you mind if I...? （你介意我做某事吗？）
May I do sth.? （我可以做某事吗？）
Do you think I could do sth.?（你介意我做某事吗？）
Is it (all) right if I...（如果我...好吗？）
Please do. （请吧）
Yes, go ahead. (做吧)
No, not at all.（我不介意）
I'm afraid you can't, because...（恐怕你不能，因为...）
2.Listen to the recording, pay attention to the related phrases and expressions.
3.Role play ---- Go through the listening material again and then begin the zig-zag
conversation.
4.Ask the students to do the role play again, switch roles.
5.Homework
Pair work: choosing one situation and make a dialogue after class.
Unit 3 Telephoning
I Aims and requirements（目的与要求）:
?To Practise telephoning language including leaving and taking messages;
?To practise telephoning techniques
?To practise listening for gist and specific information
II Keys and Difficulties（重点）:
?To Practise telephoning language including leaving and taking messages;
?To practise telephoning techniques;
To practice listening to specific information
III Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion
IV Time Needed（教学时间）
2 x 50 minutes
V Teaching aids and materials required （教学材料与教具）
Tape recorder
Multi-media room
VI Teaching steps（教学步骤）:
1. Business knowledge
?Pay phone
?Public phone
?Wireless phone
?Mobile phone
?Telephonist
?Operator
?Receptionist
?Extension
?Collect call
?Person-to-person call
?Local call
?Long-distance call
?IDD=international direct dialing
?DDD=domestic direct dialing
?Can you imagine a world without telephones?
2.T asks Ss whether they know how to make the calls
?An local call ( 5984435 in Luohe)
?Just dial the number 5988435
? A DDD call (88191540 in Beijing)
?city code + the number you want:
010-********
?An IDD call (5703066 in Jakarta, Indonesia from China and 2127856 in Luohe, China from Australia )
?International code + country code + city code + the number you want
?00 62 21 5703066
?00 86 395 2127856
3. Listen to the recording, pay attention to the expressions and communication skill;
4. Role play ---- Go through the listening material again and then begin the zig-zag conversation;
5. Ask the students to do the role play again, switch roles;
6.Homework
Pair work: choosing one situation and make a dialogue after class.
Unit 4 Business Correspondence
I Aims and requirements（目的与要求）:
To raise awareness of and practice writing formal correspondence
II Keys and Difficulties（重点）:
●Skills in reading and writing formal correspondence
●Reading for specific information
●Matching functions with letter phrases
IV Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion
V Teaching Time（教学时间）
2x45 minutes
VI Teaching aids and materials required （教学材料与教具）
Tape recorder, multi-media room,
VII Teaching steps（教学步骤）:
1.Lead in: How to write a business letter? ( kinds of correspondence)
1): Formal business writing :
such as Memos/ Faxes/ Reports/ enquiry/complaints
2): Informal business writing :
such as notes,e-mails…
When do we use formal writing style according to the nature of information and the relationship between the writer and reader.
2.Highlight some new expressions used in proper answers.
Quotation seminar enquiry
Dept (department) Enc (enclosed)
Excl (excluding) Incl (excluding)
Ext (extension number) NB (note well)
Wk (week) ASAP (as soon as possible)
3.studying Letters of acceptance
●instruction of writing
What are the layout of the correspondence? (quotation)
-Making reference
-Giving the reason for writing
-Making a request
-Signaling the end of the letter
●Writing
Making reference
Paragraph 1
I’m writing with reference to…
Giving the reason for writing
Paragraph 2
I am pleased to confirm
Making a request
Paragraph 3
Would it be possible to..?
I would be grateful if you could…
Signaling the end of the letter paragraph 4
I look forward to.
4.Homework: writing practice
Simon Howe is leaving the company next week. You decide to have a farewell party for him.
●Write a notice to all your colleagues:
Informing them about the party
Saying when and where the party is
Inviting them to the party
●Write 30-40 words.
Unit 5 Making an Address of Welcome
I Aims and requirements（目的与要求）:
1. To learn how to make an address of welcome;
2. To enable Ss to describe companies and their histories;
3.To practice reading for specific information;
II Keys and Difficulties （重点）:
To enable Ss to learn to write an address of welcome
To practice reading for specific information
III Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion Ss feedback
IV Time neede（教学时间）
2 x 50 minutes
V Teaching aids and materials required （教学材料与教具）
Tape recorder, multi-media room, some photos
VI Teaching steps（教学步骤）:
1.Highlight some new expressions used in making an address of welcome.
2.Listen to the recording, pay attention to the related phrases and expressions.
3.Role play ---- Go through the listening material again and then begin the zig-zag
conversation.
4.Ask the students to do the role play again, switch roles.
7.Homework :Write an address of welcome
Unit 6 Outlining the Organization of your Company
I Aims and requirements（目的与要求）:
?providing information on some companies organization
?collecting information on some companies organization.
II Keys and Difficulties （重点）:
●To practise reading for specific information
●To practice speaking to describe company activities
III Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion , Ss feedback
IV Time needs（教学时间）
2 x 50 minutes
V Teaching aids and materials required （教学材料与教具）
Tape recorder, multi-media room
VI Teaching steps（教学步骤）:
1.Highlight some new expressions used to outline the organization of
your company;
2.Listen to the recording, pay attention to the related phrases and
expressions;
3.Role play ---- Go through the listening material again and then begin
the zig-zag conversation;
4.Ask the students to do the role play again, switch roles;
5.Homework : Choose a famous local company such as Shine way Group, Silver
Pigeon, Hailer, and so on. Outline its orgnizations.
Unit 7 Production and Distribution
I Aims and requirements（目的与要求）:
1. To teach Ss to talk about production processes and problems
2. To practise listening for specific information
II Keys and Difficulties （重点）:
1. Reading comprehension: General knowledge about production and distribution;
2. Functional words and sentences used for production;
3. Skills in talking about production processes and problems.
III Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion, Ss feedback
IV Time needs（教学时间）
2 x 50 minutes
V Teaching aids and materials required （教学材料与教具）
Tape recorder, multi-media room
VI Teaching steps（教学步骤）:
1. Lead in
Before Ss open their books, T introduces the subject of making bread by asking such questions as: “Do you like bread?” “Have you ever made bread by yourself? ” “D o you know the process of making bread and what are the ingredients?” By doing so T tries to elicit some of the vocabulary on making bread.
3.Highlight some new expressions used in production and distribution;
Mixers: 搅拌机
Yeast :酵母
Additives :添加剂
Make the dough,
Shelf life :货架期, 保存期限
Prover :发酵机
Form the baguettes : 面包成型
Bake: 烘烤
to bake bread, cakes
The bread is baking/being baked. Bake the baguettes :烘烤面包
Cool the baguettes : 冷却面包
Wrap: Wrap the baguettes : 包装面包
Box: Box the baguettes : 面包装箱
React : react to sb./sth. : 作出反应，回应
People can react badly to certain food additives.
有的人对某些食物添加剂产生严重变态反应。
Cooler: 冷却机
Plastic basket
despatch : send sb./sth. off to a destination or for a special purpose发送
Production line: 生产线
Sensors: 传感器
Monitor:
Shutdown : stop working （机器等的）停车
Timing:
4.Listen to the recording, pay attention to the related phrases and expressions;
5.Role play ---- Go through the listening material again and then begin the zig-zag
conversation;
6.Ask the students to do the role play again, switch roles;
7.Homework : Grasp the words of production and distribution and understand the knowledge of
the production and distribution
Unit 8 Business Philosophy
I Aims and requirements（目的与要求）:
1. To enable Ss to talk about business philosophy
2. To practise listening for specific information
II Keys and Difficulties （重点）:
● 1.To enable Ss to talk about company performance;
● 2.To practise listening for gist and for specific information
III Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion, Ss feedback
IV Time needs（教学时间）
2 x 50 minutes
V Teaching aids and materials required （教学材料与教具）
Tape recorder, multi-media room
VI Teaching steps（教学步骤）:
1.Lead in
●Great Eastern Railways was bought by FirstGroup as part of the privatisation process of
UK railways.The company has now changed its name to First great eastern.
●In this text the company is privatised and needs to attract investment.
Possible investors would have different criteria
●High and growing volume of business
●Low costs and high profits
●Market potenti al
2.Highlight some new expressions used in describing business philosophy;
3.Listen to the recording, pay attention to the related phrases and expressions;
4.Role play ---- Go through the listening material again and then begin the zig-zag
conversation;
5.Ask the students to do the role play again, switch roles;
6.Homework : to collect some famous company’s business philosophy
Unit 9 Meetings
I Aims and requirements（目的与要求）:
To enable Ss to talk about arranging a meeting
II Keys and Difficulties （重点）:
1. Skills in listening and reading for specific information
2. Language for checking and conforming
III Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion
IV Time needs（教学时间）
2 x 50 minutes
V Teaching aids and materials required （教学材料与教具）
Tape recorder, multi-media room
VI Teaching steps（教学步骤）:
1.Lead in
As a business secretary or business person, organizing and attending conferences is part of your business, how to arrange a conference?
Consider the following points:
1.What ? (Topic)
2.Who ? (Participants)
3.Where? (Location)
4.When and How long? (Duration))
5.Programme details?
6.What facilities?
7.How much money ?(Budget)
Ss put the following points in order
1.Decide on the duration
2.Invite the delegates
https://www.wendangku.net/doc/ab9832855.html,anise the equipment required
4.Choose a location.
5.Finalise the programme details.
6.Decide on the budget.
7.Arrange a date.
2.Highlight some new expressions used in describing business philosophy;
3.Listen to the recording, pay attention to the related phrases and expressions;
4.Role play ---- Go through the listening material again and then begin the zig-zag
conversation;
5.Ask the students to do the role play again, switch roles;
6.Homework : to write a letter of confirmation
Unit 10 Sales Review
I Aims and requirements（目的与要求）:
?To enable Ss to provide information on sales;
?To enable Ss to collect information on sales.
II Keys and Difficulties （重点）:
1. Skills in listening and reading for specific information
2. to gain some information about sales
III Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion
IV Time needs（教学时间）
2 x 50 minutes
V Teaching aids and materials required （教学材料与教具）
Tape recorder, multi-media room
VI Teaching steps（教学步骤）:
1.Lead in
2.Highlight some new expressions used in sales;
3.Listen to the recording, pay attention to the related phrases and expressions;
4.Role play ---- Go through the listening material again and then begin the zig-zag
conversation;
5.Ask the students to do the role play again, switch roles;
6.Homework : to write a letter of sales
Unit 11 Project Reporting
I Aims and requirements（目的与要求）:
?To enable Ss to write a project reporting
II Keys and Difficulties （重点）:
1. Skills in listening and reading for specific information;
2. to write a project reporting.
III Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion
IV Time needs（教学时间）
2 x 50 minutes
V Teaching aids and materials required （教学材料与教具）
Tape recorder, multi-media room
VI Teaching steps（教学步骤）:
1.Lead in
2.Highlight some new expressions used in writing a project reporting;
3.Listen to the recording, pay attention to the related phrases and expressions;
4.Role play ---- Go through the listening material again and then begin the zig-zag
conversation;
5.Ask the students to do the role play again, switch roles;
6.Homework : to write a project reporting
Unit 12 Project Reporting
I Aims and requirements（目的与要求）:
?To enable Ss to write a project reporting
II Keys and Difficulties （重点）:
1. Skills in listening and reading for specific information;
2. to write a project reporting.
III Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion
IV Time needs（教学时间）
2 x 50 minutes
V Teaching aids and materials required （教学材料与教具）
Tape recorder, multi-media room
VI Teaching steps（教学步骤）:
7.Lead in
8.Highlight some new expressions used in writing a project reporting;
9.Listen to the recording, pay attention to the related phrases and expressions;
10.Role play ---- Go through the listening material again and then begin the zig-zag
conversation;
11.Ask the students to do the role play again, switch roles;
12.Homework : to write a project reporting
Unit 13 Interviewing technique
I Aims and requirements（目的与要求）:
To enable Ss to control interviewing technique
II Keys and Difficulties （重点）:
1. Skills in listening and reading for specific information;
2. to control interviewing technique
III Teaching methods(教学方法)
Teacher’s presentation, Students’ pair work, group discussion
IV Time needs（教学时间）
2 x 50 minutes
V Teaching aids and materials required （教学材料与教具）
Tape recorder, multi-media room
VI Teaching steps（教学步骤）:
1.Highlight some new expressions used in job interviewing;
2.Listen to the recording, pay attention to the related phrases and expressions;
3.Role play ---- Go through the listening material again and then begin the zig-zag
conversation;
4.Ask the students to do the role play again, switch roles;
5.Homework : to write a resume