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著名品牌英文广告语大全

著名品牌英文广告语大全
著名品牌英文广告语大全

著名品牌英文广告语大全

Advertising Slogans

Communications, broadcasting, and publishing

"All the news that's fit to print." — The New York Times, 1896, Direct

"ABC: America's Broadcasting Company" — ABC, 1999

"Be the first to know" — CNN International, 2002-present

"Before you make up your mind, open it." — Irish Independent

"Boundless" — AT&T, early 2000s

"Bringing it home to ME" — Prime Television Australia (Seven Network affiliate) 2003-present "Business Is Beautiful" — Sprint

"Come and get your love." — Alltel, 2005-present

"CTV. Canadian Television" — CTV

"Done." — NEXTEL, pre-merger

"Don't just sit there." "Okay, just sit there." — ABC, 1998

"Fair and balanced" — FOX News

"GEE! No, GTE."

"Generation d" — WorldCom

"Get Connected!" — G4, 2004

"Get more" — T-Mobile

"Going beyond the call" — SBC Communications, 2000s

"GOTTALOVEIT" — Seven Network Australia, 2005-present

"How are you?" — V odafone

"How does the wireless industry make you feel?" Sprint PCS "Fair & Flexible Plan"

"How many bars do you have?" A T&T Wireless, 2004

"Is This A Great Time Or What?" — MCI Communications

"If it's on, it's in." — Radio Times, MCBD

"If you don't get it, you don't get it." — The Washington Post, 1990s

"It's good to talk" — BT, 1990s

"It's not TV, it's HBO." — HBO, late 1990s

"It's Smart to be Square" — British Satellite Broadcasting, 1990, referring to its "squarial" satellite antennas

"It's time for U" — UPN, 2003

"Let your fingers do the walking." — Yellow Pages, 1964, Geers Gross

"Listening. Answering." — BellSouth

"Lifetime: Television for Women." — Lifetime Television, 1995-present.

"Live from anywhere" — CNN International, 2006-present

"Make the most of now" — V odafone, 2005-present

"More bars in more places" — Cingular Wireless, 2004-present

"Must See TV" — NBC, late 1990s

"Nick is for kids" — Nickelodeon

"No Limits" — Showtime (1997-present)

"Now, that's better" — Sprint PCS

"One Sprint. Many Solutions" — Sprint

"Quoted everywhere" — CNN International, 2006-present

"Raising the bar" — Cingular Wireless, 2004-present

"Reach out and touch someone" — AT&T, 1979, N.W. Ayer & Son

"Seeing small business differently" — SBC Communications

"Seriously Ten" — Network Ten Australia

"Still the One" — ABC 1978, Nine Network Australia 1980s - present, Sky Television 1990 "The Eye in the Eyes" — CBS, 2003

"The first network for men" — Spike TV

"The future's bright. The future's Orange." — Orange, 1996, WCRS

"The more you hear, the better we sound" — AT&T long distance

"The most trusted name in news" — CNN

"The one to watch" — Seven Network Australia 1999-2003, ATN Channel 7 1999-

"The Point Of Contact" — Sprint

"The right choice" — A T&T, 1986-1993

"There's No Place Like HBO" -- HBO, 1983

"This is SportsCenter." — ESPN SportsCenter, 1995-present

"We love TV." — ABC, 1998-'99, TBWA\Chiat\Day

"We never stop working for you" — Verizon Wireless

"We're The One" — Sky Television, 1989

"Yes" — Optus

"Yes you can." — Sprint, 2005-present

"You give us 22 minutes, we'll give you the world" —WINS Radio, New York, 1965, KFWB Radio, Los Angeles, Present (2004)

"You should see what's on HGTV" — HGTV, 2003

"You Watch, We Listen" — British Satellite Broadcasting, 1990

"Your friend in the digital age" — Cox Communications

"Your World. Delivered." — AT&T, 2005-present

Electronics

"The battery you dream about." — Duracell Batteries, mid to late 2000s

"Be inspired" — Siemens Mobile, early 2000s

"Can you hear me now?" — Verizon Wireless

"Connecting people." — Nokia

"Designed for life" — Siemens Mobile, early to mid 2000s

"Do you have the bunny inside?" — Energizer Max, 2000s

"The Document Company" — Xerox

"Enjoyment matters" — BenQ

"Genesis Does What Nintendon't - Sega Genesis, 1990s

"Get N or get out." Nintendo, late 1990s

"HelloMoto." — Motorola

"Hello Tosh, gotta Toshiba?" — Toshiba, 1984, Gold Greenlees Trott "Ideas for life" — Panasonic

"Imagine" — Samsung, 2005

"Imagination at Work." — General Electric

"Is it live, or is it Memorex? "- Memorex video cassettes, 1970s or 1980s on "It's a miracle" — Xerox, 1975

"It's good to play together." — Microsoft Xbox

"It's so simple" — Polaroid, 1977

"Just What I Needed." — Circuit City

"Keep exploring" — BenQ-Siemens, 2006

"Keep Going" — Energizer Batteries, mid 2000s

"Keeps going and going and going." — Energizer Batteries, 1990s

"Let's make things better" — Philips

"like.no.other" — Sony, 2004

"Live in your world, Play in ours." — PlayStation 2

"Make yourself heard" — Ericsson

"The most human handset." — DiStar

"Neighbour's envy, owner's pride" — Onida TV (India)

"No battery is stronger longer." — Duracell Batteries, 1990s

"Now You're Playing With Power!" — Nintendo, mid-1980s to mid-1990s "One that Last" — Duracell Batteries - late-1980s

"See what the future has in store." — Future Shop

"Sense and Simplicity" — Philips, 2004-present

"Staples: Yeah, We Got That" — Staples, 1998

"That was easy." — Staples, 2003-present

"Thousands of possibilities. Get yours." — Best Buy

"Touching is good." — Nintendo DS

"Trusted Everywhere" — Duracell Batteries, 2000s

"Turn On The Fun" — Best Buy 2000

"Welcome to the next level/'SEGA!'" - Sega, late 90's.

"Where you at?" — Boost Mobile

"Who are you?" — Nintendo

"With Samsung, it's not that hard to imagine." — Samsung, 2005

"You can't top the copper top" — Duracell Batteries, early to mid 1990s "You've got questions, we've got answers." — RadioShack

Computing

"And you're done." — https://www.wendangku.net/doc/e82374352.html,

"Buy it. Sell it. Love it." — eBay

"Dude, you're gettin' a Dell!" — Dell Computer, 2000s

"e-business solutions" — IBM, 2000s

"Easy as Dell" — Dell Computer

"It's in the game." — EA Sports

"Challenge everything" — EA Games

"Everything is Easier on a Mac" — Apple Computer, 2000s

"For the rest of us" — Apple Computer, 1984

"GNU is Not Unix" — Free Software Foundation

"Go farther." — https://www.wendangku.net/doc/e82374352.html,

"Intel inside" — Intel

"Invent." — Hewlett-Packard

"[It's] so easy to use, no wonder it's number one" — AOL, 1990s

"It's better with the butterfly" — Microsoft (for MSN 8 internet service provider)

"It's in the game." — EA Sports

"It's the Internet that logs onto you" — SBC-Yahoo! DSL

"Leap ahead." - Intel, 2006-present

"Multimedia You Can Use" — Apple Computer, 1990s

"Power is Macintosh" — Apple Computer, 1990s

"Power without the price" — Atari, 1985-1990s

"Rip. Mix. Burn" — Apple Computer

"So powerful, it's kind of ridiculous" — 3dfx (for V oodoo 3 cards)

"The power to be your best" — Apple Computer, 1990s

"Think" — IBM, 1914

"Think different" — Apple Computer, TBWA\Chiat\Day, 1998–

"Think outside the box" — Apple Computer, 1990s

"Want a better internet? You belong at America Online" — AOL, 2000s

"Welcome to the World Wide Wow" — AOL (play on World Wide Web)

"Where do you want to go today?" — Microsoft, 1990s

"Wikipedia, the Free Encyclopedia" — Wikipedia

"Your potential, our passion." — Microsoft, 2000s

"iThink, Therefore iMac" —Apple Computer, Late 1990s to Early 2000s (Play on I think, therefore i am)

"50,000 songs in your hand" — Apple Computer - iPod

Recordings

"America's Best Record" — Puritan Records

"Comparison With the Living Artist Reveals No Difference" — Edison Records

"Each Record a Masterpiece" — Van Dyke Records

"Echo Around the World" — Edison Records

"First with the Hits" — Mercury Records

"Hear What You Like - When You Like" — Rex Records

"If it's a King, It's a Hillbilly -- If it's a Hillbilly, it's a King" — King Records

"Never Scratches" — Lyric Records

"No Music, No Life" — Tower Records

"It´s masters voice" — RCA Victor

Fashion-

Clothing

"Children's shoes have far to go." — Start-Rite Shoes, 1945, Stanley Studios "fcuk" — French Connection United Kingdom, 1990s, TBW A\

"For successful living" — Diesel

"Hello boys" — Playtex Wonderbra

"Just do it" — Nike, 1988-on, Wieden+Kennedy

"Lifts and separates" — Playtex Cross-Your-Heart bra, 1960s.

"Scent to bed" — French Connection United Kingdom

"What becomes a legend most?" — Blackglama Great Lakes Mink

"Know what comes between me and my Calvins? Nothing!" — Calvin Klein

"501 Blues" — Levi's Jeans, 1984

"The best seat in the house" — Jockey underwear

"My friend, Joe Holmes, is now a horse" — Arrow Shirts, 1938

"Impossible is nothing" — adidas, TBW A\

Makeup

"Maybe she's born with it - maybe it's Maybelline" — Maybelline

"A Little Dab'll Do Ya" — Brylcreem men's hair application

"It's because I'm worth it" — L'Oreal Hair Products/makeup

"Clean, Clear and under controll" - Clean and Clear

Perfume

"Between love and madness lies Obsession." — Calvin Klein, 1985

"Do You Dare?" — Britney Spears - Curious, 2004

"Promise her anything, but give her Arpege" — Lanvin

Jewelry

"A diamond is forever." — De Beers Consolidated Mines, 1948–present (by N.W. Ayer & Son) "It takes a licking and keeps on ticking." — Timex Corporation, 1956

Miscellaneous

"Create a storm" — Monsoon

"Who's that behind those Foster Grants?" — Foster Grant

"Every kiss begins with Kay.

"Beauty meets quality" — Malabar gold(Indian)

Finance

"Access, your flexible friend" — Access credit card, UK, 1970s/80s

"The bank that likes to say Yes" — Trustee Savings Bank

"Because life's complicated enough" — Abbey National

"Don't leave home without it" — American Express

"Life takes xxx. Life takes VISA" — VISA (credit card) (xxx varies)

"The future takes VISA" — VISA (credit card), 2006

"Higher Standards" — Bank of America

"Live richly" — Citibank

"Get a little eXtra help" — Halifax

"In your corner." — H&R Block

"Like a good neighbor, State Farm is there." — State Farm Insurance

"The Listening Bank" — Midland Bank

"Merrill Lynch is Bullish on America" — Merrill Lynch

"More human interest" — Washington Mutual

"Seeing beyond money" — SunTrust Bank

"Uncommon wisdom" — Wachovia

"There are some things money can't buy. For everything else, there's MasterCard." -MasterCard "VISA - It's everywhere you want to be" — VISA (credit card), 1988, BBDO

"We make money the old fashioned way— we earn it." — Smith Barney

"When E. F. Hutton Talks, People Listen" — E.F. Hutton & Co.

"The world's local bank" — HSBC

"You're in good hands." — Allstate Insurance

"We all do dumb things. But paying too much for car insurance doesn't have to be one of them." — GEICO auto insurance

"Just 15 minutes can save you 15 percent or more on car insurance." — GEICO auto insurance, 2000s

"I've got good news - I just saved a bunch of money on my car insurance by switching to GEICO!" GEICO (In commercials, usually said after something horrible happens)

"The Company You Keep" New York Life

"Lost Another loan to Ditech!" Ditech, 2001

"What's in your wallet?" Capital One, 2005

"Understanding Banking" Bank of Ireland, 2005

"Be With AIB" Allied Irish Banks

"The Bank You Can Get On With" Permanent TSB

"Which Bank?" Commonwealth Bank

"Nationwide is on your side"

"Get a piece of the rock" — Prudential Insurance

"The power of the pyramid is working for you" — Transamerica

"My insurance company? New England Life of course, why?" —(just before cartoon person meets a comic fate -- being under a falling safe for example. From magazine ads.)

Food and drink--

Food

"57 Varieties" - H. J. Heinz Company

"America spells cheese, K-R-A-F-T" - Kraft

"Beanz Meanz Heinz" - Heinz Baked Beans

"Bring out the Best Foods/Hellmann's, and bring out the best" - Best Foods and Hellmann's Mayonnaise

"Bring out the Branston!" - (pickle)

"Choosy mothers choose Jif" - Jif Peanut Butter

"The cheesiest!" - Kraft Macaroni & Cheese

"For mash get Smash" - Smash instant mashed potatoes, 1974, Boase Massimi Pollitt

"It's the way it shatters that matters" - Violet Crumble

"If you like a lot of chocolate on your biscuit joing our Club" - Jacob's Club

"The man from Del Monte, he say yes" - canned fruits

"M'm, M'm Good" - Campbell's Soup

"The growing up spread you never grow out of / My mate, Marmite"

"Nowt taken out" - Allinsons bread

"Only the best for the Captain's table" - Birdseye

"Ore-Ida! It's all-righta!" - Ore-Ida

"Shouldn't your baby be a Gerber baby?" - Gerber Products Company

"There's always room for J-E-L-L-O", Jell-O

"They're waffly versatile" - Bird's Eye Potato Waffles

"When it rains, it pours." - Morton Salt (1912, by N.W. Ayer & Son)

"You'll never put a better bit of butter on your knife" - Country Life butter

"Today the pits, tomorrow the wrinkles" - Sunsweet Prunes, 1970s

"You don't have to be Jewish to love Levy's Rye Bread" - Levy's Rye Bread

Breakfast cereals

"100% vs. 6%. That's the Total difference."

"Apples, hazlenuts, bananas, raisins, coconuts, sultanas" - Kellogg's Fruit'n'Fibre

"Breakfast of Champions" - Wheaties, 1935, Blackett-Sample-Gummert (later "The Breakfast of Champions" into the 1990s)

"Bet you can't eat three" - Shredded Wheat

"Can't Get Enough of That Golden Crisp"

"Central heating for kids" - Ready Brek porridge

"Crunchy wheat, nicely sweet" - Kellogg's Frosted Mini Wheats

"Cuckoo for Cocoa Puffs"

"Dig 'em!" Sugar Smacks

"Everyone loves my Cocoa Krispies" - Kellogg's

"Follow your nose" - Froot Loops

"Frosted Lucky Charms, they're magically delicious"

"Gotta have my pops!" - Corn Pops

"Have you had your Weetabix?"

"I'd rather have a bowl of Cocoa Puffs"

"I want my Maypo" - Maypo

"It's a honey of an O, it's Honey Nut Cheerios"

"Just like a chocolate milkshake, only crunchy" - Coco Pops

"Kellogg's, because your best days start with breakfast"

"Kid tested. Mother approved." - Kix

"Makes Red Blood!" - Grape-Nuts

"Mikey likes it" - Life

"Nobody can say no to the honey nut O's in Honey Nut Cheerios"

"Race for the taste, the honey sweet taste!, the honey-nutty taste of Honey Nut Cheerios"

"Shot from Guns!" - Quaker Puffed Rice and Puffed Wheat

"Silly rabbit, Trix are for kids"

"Snap, Crackle, and Pop" - Kellogg's Rice Krispies

"Tell them about the honey, mummy" - Sugar Puffs

"They're grrreat!" - Kellogg's Frosted Flakes/Frosties

"They're tasty, tasty, very very tasty / They're very tasty" - Kellogg's Bran Flakes

"The best to you each morning" - Kellogg's

"Taste them again, for the first time" - Kellogg's Corn Flakes

"Yabba-Dabba delicious" - Post Fruity and Cocoa Pebbles

Confectionery (candies, sweets, lollies)

"A glass and a half of milk in every half pound" - Cadbury's Dairy Milk

"A hazelnut in every bite" - Topic

"A Mars a day helps you work, rest and play" - in the United Kingdom and Canada

"A Milky Way Today. At work, rest and play!" (Milky Way is also made by Mars)

"A minty bit stronger" - Trebor Soft Mints

"A taste of paradise" - Bounty

"All because the lady loves Milk Tray" - Cadbury's Milk Tray chocolates, 1970s

"Break out of the ordinary" - Nestle's Butterfinger

"Chocolate is better in colour." - M&M's

"Coffee Crisp makes a nice light snack."

"Do you eat the red ones last?" - Smarties, 1970s or 1980s on until the early 1990s, revived around 2002 or 2003

"Do you love anyone enough to give them your last Rolo" - Rolo confectionery

"Double your pleasure, double your fun" - Wrigley's Doublemint Chewing Gum

"A finger of Fudge is just enough to give your kids a treat" - Cadbury's Fudge (1970s)

"The freshmaker!" - Mentos

"Full of Eastern Promise" - Fry's Turkish Delight

"Give me a break!, Give me a break!, break me off a piece of that Kit Kat bar!"

"Have a break, have a Kit Kat"

"Hershey, the great American chocolate bar"

"How much can you handle" - Bubble Tape

"The lighter way to enjoy chocolate" - Maltesers

"The longer lasting snack" - Twix

"Made to make your mouth water" - Opal Fruits

"Melt in your mouth, not in your hand." - M&M's

"Monsieur, with these Ferrero Rocher you're really spoiling us"

"Nobody better lay a finger on my Butterfinger." - Nestlé's Butterfinger, spoken by Bart Simpson from The Simpsons.

"One two many and you might turn Bertie" - Bassett's Liquorice Allsorts

"Only Smarties have the answer"

"See the face you love light you with Terry's All Gold" - chocolates

"Snickers satisfies"

"Sometimes you feel like a nut, sometimes you don't." - Almond Joy/Peter Paul Mounds, 1953, Dancer-Fitzgerald-Sample

"Taste the rainbow", Skittles

"The sweet you can eat between meals without losing your appetite" - Milky Way

"Too good to hurry mints" - Murray Mints

"Two for me, none for you!" - Twix

"What would you do for a Klondike Bar?" - early 1990s, early 2000s

"Where's the cream filling?" Hostess cakes

"WotalotIgot!" - Smarties, 1961, JWT

"Whatever it is I think I see becomes a Tootsie Roll to me!" - Tootsie Rolls

"You get a big delight in every bite of Hostess snacks" - 1970s

Fast food

"The burgers are better at Hungry Jack's"

"Eat fresh." - Subway

"If it doesn't get all over the place, it doesn't belong in your face" - Carl's Jr.

"That's Hot" - Spicy BBQ Six Dollar Burger Carl's Jr.

"Without us, some guys will starve" - Carl's Jr.

"Ain't no reason to go anyplace else" - Wendy's

"Hello Hardee's!/Hardee's the taste that brings you back again" - (sung to the tune of "Hello Dolly")

"Hurry on down to Hardee's"

"It's better here!" - Wendy's Restaurants, 2004-Present

"Where's the beef?" - Wendy's Restaurants, 1984-2004, Dancer-Fitzgerald-Sample

"Jack's back" - Jack in the Box fast food restaurant

"Nowhere else but Burger Chef"

"Pizza! Pizza!" - Little Caesars restaurants

"Think outside the bun." - Taco Bell, late-1990s, early-2000s

"Yo quiero Taco Bell" - mid-1990s

"Your choice down at Wendy's, where quality is our recipe (da-da da)"

"You're Wendy's kind of people."

"You've always got time for Tim Hortons" - mid-to-late-1990s-on

Burger King

"America loves burgers, and we're America's Burger King - 1970s

"Aren't you hungry for Burger King now."

"Have it your way." - Burger King

"If you ask us, (chomp chomp chomp), it just tastes better. (Chomp!)

"Burger King. Where kids are king." - 1970s

"Who's got the best darn burgers in the whole wide world? Burger King and I."

KFC (Kentucky Fried Chicken)

"We Do Chicken Right" 1980s?

"Barrel of fun" - 1970s

"Finger-lickin' good" KFC, (1950s-1970s; still used in many international markets)

"If you want Kentucky Fried Chicken, you have to visit me" - 1969, sung by Colonel Sanders. "Chicken Capital, USA" - KFC, 2004

"There's fast food, and then there's KFC" - KFC

"Real goodness from Kentucky Fried Chicken" - 1970s

McDonald's

1960s Look for the Golden Arches

1967 McDonald's is Your Kind of Place

1971 You Deserve a Break Today

1975 We Do it All for You

1975 Two all beef patties special sauce lettuce cheese pickles onions on a sesame seed bun 1976 You, You're The One

1979 Nobody Can Do It Like McDonald's Can

1980, 1981 You Deserve a Break Today

1981 Nobody Makes Your Day Like McDonald's Can

1983 McDonald's and You

1984 It's a Good Time for the Great Taste of McDonald's

1988 Good Time, Great Taste, That's Why This is My Place

1990 Food, Folks and Fun

1991 McDonald's Today

1992 What You Want is What You Get

1993 Do You Believe in Magic?

1995 Have You Had your Break Today?

1997 My McDonald's

1997 Did Somebody Say McDonald's?

2000 We Love to See You Smile

2000 Put a Smile On

2001 There's a little McDonald's in Everyone (Canada only)

2001 Things that make you go 'mmm' (Australia, UK and New Zealand)

2002 Every time a good time

2003 Ba da ba ba ba, I'm lovin' it.

Pizza Hut

"Pizza Hut and Nothin' But." - Late 1980s, early 1990s

"Gather 'round the good stuff." - Pizza Hut, 2000s

"Pizza Hut....Makin' it Great!"

Meats and poultry

"Beef. It's what's for dinner." - Cattlemen's Beef Board

"I wish I were an Oscar Meyer Weiner" - Oscar Meyer

"It takes a tough man to make a tender chicken." - Perdue, 1972, Scali, McCabe & Sloves "Oscar Meyer has a way with B-O-L-O-G-N-A" - Oscar Meyer

"Real food for real people" - The beef industry

"The dogs kids love to bite" - Armour Hot Dogs

"The Other White Meat" - National Pork Producers Council

"Get your smile on" - Lay's potato chips

"Betcha can't eat just one" - Lay's potato chips

"Dangerously cheesy." - Cheetos

"If you got the munchies, nothing else will do! - Hostess potato chips

"Once you pop the fun doesn't stop" - Pringles

"Once you pop you can't stop" - Pringles

Beverages

"Got Milk?" - California Milk Processor Board, 1990s-2000s

"It's not just for breakfast anymore." - Florida Orange Juice Growers Association "Milk: It Does a Body Good" - National Dairy Council

"Oh, yeah!" - Kool-Aid

"Pure Life" - Nestle Aberfoyle Natural Spring Water, 2002 or 2003?

"They drink it in the Congo" - Um Bongo

"Unleash the power of the sun" - Sunny Delight

"Tang - it's a kick in a glass" - Tang

"Have a Tropicana Morning" - Tropicana Tropicana

"Watch out, there's a Humphrey about!" - Unigate milk

"Life is better Twisted" - Tropicana Twister, 2005

"Drink Tang, gang, it's Tang-erific" - Tang, 1960s

"100% Squeezed Sunshine" - Tropicana

Beer and liquor

"A Double Diamond works wonders" - Double Diamond

"After Dark" - Tia Maria

"Australians wouldn't give a XXXX for anything else" - Australian Beer

"Beer at home means Davenport's" - Davenport's beer (home delivery only) (1960s) "The Beer that Made Milwaukee Famous" - Schlitz

"The Champagne of Bottled Beer" - Miller High Life

"The cream of Manchester" - Boddington's

"Everything you always wanted in a beer. And less." - Miller Lite

"For great lager, follow the bear" Hofmeister lager

"Fosters - Australian for Beer" - Fosters Australian Beer

"From the Land of Sky-Blue Waters" - Hamm's Beer, 1930s–1980s

"I Am Canadian" - Molson Canadian beer

"If you've got the time, we've got the beer" - Miller Beer

"It can only be Heineken" - Heineken

"Made the American Way" - Miller High Life (Miller Beer, 1985-c.1989)

"No Nonsense" - John Smith's

"Probably the best lager in the world" - Carlsberg

"Reassuringly expensive." - Stella Artois, 1981, Lowe Howard-Spink "Refreshes the parts other beers cannot reach" - Heineken lager, 1974

"Tastes Great. Less Filling" - Miller Lite, 1974, McCann-Erickson Worldwide "The right one" - Martini

"There's no taste like Stones" - Stones Bitter

"We drink all we can. The rest we sell." - Utica Club, 1965, Doyle Dane Bernbach "We will sell no wine before it is time" - Paul Masson Wines

"Weekends were made for Michelob" - 1970s

"Welcome to Miller Time" - Miller

"What a refreshing change" - Woodpecker cider

"What we want is Watney's." - Watney's

Budweiser

"Bring Out Your Best" - Bud Light (1982, first TV ad)

"For all you do, this Bud's for you" - Budweiser

"The King of Beers" - Budweiser

"Why ask why? Try Bud Dry" - Budweiser early 1990s

"When you say Budweiser, you've said it all" - Budweiser

Carling

"Hey Mabel - Black Label" - Black Label

"I bet he drinks Carling Black Label" (1980s)

"Your best bet for a fuller flavour" - Carling Black Label lager (1980s)

Guinness

"Guinness is good for you" - Guinness

"My goodness, my Guinness" - Guinness

"Tick follows tock follows tick follows tock" - Guinness (surfer advert) "Good things come to those who wait" - Guinness

Coffee

"The best part of waking up is Folger's in your cup!" - Folgers "Celebrate the Moments of Your Life" - General Foods International Coffees "Coffee at its best" - Nescafé Gold Blend

"Good to the last drop." - Maxwell House

"Sanka...Everything You Love About Coffee" - Sanka

Tea

"Avez-vouw un cuppa?" - PG Tips

"Get back your 'oo' with Typhoo"

"Like tea used to be" - Yorkshire Tea

Carbonated soft drinks

"America is turning 7-Up"

"Barq's has bite" - Barq's root beer

"Be a Pepper. Drink Dr Pepper"

"Drink Barq's. It's Good." - Barq's sarsaparilla drink

"Do the Dew" - Mountain Dew, 1990s

"Drink Canada Dry" - Canada Dry

"Every bubble's passed its fizzical" - Corona, 1970s

"Get busy with the fi" - SodaStream

"Hello sunshine! Hello Mountain Dew"

"I'm a secret lemonade drinker" - R. White's

"It's a red thing" - Tizer

"It's frothy man" - Cresta

"It's not too heavy, not too sweet, it's right for you" - RC Cola

"Life is stimulating enough" - Like Cola

"Lymon is the secret of Sprite"

"Made in Scotland from girders" - Irn-Bru

"Make mine Moxie"

"Mello Yello to the rescue!"

"Never had it, never will" - 7-Up (In reference to caffeine)

"Orange lovers got a crush on us" - Orange Crush

"Schhh! You know who?" - Schweppes, 1962

"The totally tropical taste" - Lilt

"Make 7-Up Yours" 7-Up

"The Uncola" - 7-Up, 1973, J Walter Thompson

"What's the worst that can happen?" - Dr Pepper

"Who's your soda?" - Red Fusion soft drink, Dr Pepper, 2002

"You don't need caffeine. And neither does your cola" - Like Cola

"You know when you've been Tango'd" - Tango soft drink, 1994, HHCL

"the secret is in schweppavesence" -schwepps, 2005

Coca-Cola

"Always Coca Cola" - 1990s

"The real thing" - late-1980s

"Have a coke and a smile" - 1980s

"Coke is it" - 1982

"Just for the taste of it...Diet Coke!"

"Enjoy!"

"It's the real thing" - 1941

"The pause that refreshes" - 1929

Pepsi-Cola

"Ask For More" - 2000, many European areas

"Catch that Pepsi spirit. Drink it in, drink it in, drink it in" - 1979-c. 1984

"Come Alive! You're in the Pepsi Generation" - c. 1967

"It's the Cola" - 2003

"Join the Pepsi People" (Feelin' free) - mid-1970s

"The Joy of Cola" - 1999

"The Choice of a New Generation" - 1985-1990

"Pepsi - for those who think young" - c. 1960

"Pepsi Cola hits the spot"

"Pepsi's got your taste for life"

"All the taste, 1/3 of the calories", Pepsi Max, 1993

"Same time tomorrow?" - Diet Pepsi, 1990s

"The time is right, for Pepsi Light" / "We put a little lemony taste in and took out half the calories."

"Uh-Huh! (You got the right one!)" - Diet Pepsi, 1991

"You've got a lot to live, and Pepsi's got a lot to give" - c. 1968-1973

"Lipsmackin' thirstquenchin' acetastin' motivatin' goodbuzzin' cooltalkin' highwalkin' fastlivin' evergivin' coolfizzin' Pepsi" - 1973, Boase Massimi Pollitt

"Yeh hi hai right choice baby"1980s (India)

"Nothing official about it" 1990s - During 1995 Cricket World Cup (India)

"Yeh Dil Maange More" 1990s (India)

"Yeh pyaas hai badi" 2000s (India)

Household

"1001 Cleans a Big, Big Carpet for Less than Half a Crown" — 1001 carpet shampoo, c.1964 "The appliance of science" — Zanussi, 1981, Geers Gross

"Ariston and on and on..."

"Away go troubles down the drain--Roto-Rooter" — 1954 to present.

"Covers The Earth" -- Sherwin Williams paint

"Does exactly what it says on the tin" — Ronseal, late 1980s to present.

"Hands that do dishes can feel soft as your face, with mild green Fairy Liquid"

"HILL YBILL Y LIKES YOU!" — Hillybilly Vac Shack

"It Beats - as it Sweeps - as it Cleans" — The Hoover vacuum cleaner, 1926

"It's a lot less bovver than a hover" — Qualcast Concord lawnmowers, 1985, WCRS

"Kills all known germs... dead" — Domestos

previously - "Kills 99% of all known germs... dead" — presumably it got better!

"Kills Bugs Dead" — Raid (insecticide)

"Quick, Henry, the FLIT!" — Flit insecticide

"Not Advertised" No-Ad sunscreen

"Nothings sucks like an Electrolux" — Electrolux

"Put the freshness back" — Shake'n'Vac

"Screw yourself." — IKEA, 2004, Norway. External link: [1]

"Unböring." — IKEA, 2003, Canada.

"You don't have to be rich, just smart." — IKEA, United States

"Ring around the collar" — Wisk Detergent, 1968

"A buck well spent" — Springmaid Sheets, 1948

Personal care

"99.44% Pure" — Ivory soap

"A totally organic experience" (not "orgasmic"!) - Clairol Herbal Essences

"Absolute cleanliness is Godliness!" — Dr. Bronner's Magic Soap

"Because I'm worth it" — L'Oréal

sometimes followed by, "Aren't you?"

superseded by, "Because you're worth it"

"Does She or Doesn't She? ...Only her Hairdresser Knows for Sure" —Clairol hair dye (later often shortened to "Does She or Doesn't She?")

"For those who like the trade rough" — Travis aftershave

"Good Morning! Have You Used Pear's Soap?" — Pear's Soap

"I liked it so much I bought the company." — Remington shavers

"I'm not a doctor, but I play one on t.v." — Vicks cough syrup

"I never knew you had dandruff" — Head & Shoulders shampoo

"Is she or isn't she?" — Harmony hair spray

"It Floats!" — Ivory Soap

"It won't let you down" — Rexona/Sure/Degree anti-perspirant

A slogan used by Rexona in Finland was "There's always space for one who uses Rexona!" This led to many jokes, such as being able to fit an elephant into an car, as long as he uses Rexona.

"I've fallen and I can't get up!" — LifeCall Personal Emergency Response Systems

"The mark of a man" — Old Spice aftershave

"Maybe she's born with it, maybe it's Maybelline" — Maybelline (lipstick, makeup) "Preparing to be a beautiful lady" — Pear's Soap

"Raise your hand if you're sure". - Sure, 1984, Wells, Rich, Greene

"R-O-L-A-I-D-S spells Relief" — Rolaids (indigestion medicine)

"The best a man can get" — Gillette razors

"The Lynx effect" — Lynx deodorant

"When a man you've never met before suddenly gives you flowers" — Impulse deodorant "Which twin has the Toni?" — Toni, 1946, Foote, Cone & Belding

"You'll wonder where the yellow went when you brush your teeth with Pepsodent" — Pepsodent, 1956, Foote, Cone & Belding

"Your fragrance. Your rules" — Hugo Boss Deep Red

"The name on the world's finest blades" — Wilkinson Sword razors

"Look sharp, feel sharp" — Gillette, 1940s

"The Axe effect" — Axe deodorant

"Look Ma, no cavities!" — Crest toothpaste

"Always a bridesmaid, but never a bride" — Listerine, 1923

"Want him to be more of a man? Try being more of a woman!" — Coty Perfumes

"A little dab'll do ya" — Brylcreem, 1950s

"Plop, plop, fizz, fizz, oh what a relief it is!" — Alka Seltzer

"Please don't squeeze the Charmin" — Charmin

Recreation, entertainment, and travel

"... another shrimp on the barbie ..." — Australian Tourist Commission, 1984

"Don't just book it. Thomas Cook it." — Thomas Cook, 1984, Wells, Rich, Greene

"Don't just travel. Travel right." — Expedia

"Get away!" — Lunn Poly

"Get out there" — Royal Caribbean cruise lines

"I love New York" — New York City, 1977–, Wells, Rich, Greene

"I'm Going to Disney World!" - The Walt Disney Company after and during the Super Bowl

"It's so bracing." — Skegness

"Serving All our Community. Brampton's Arts Group." — Visual Arts Brampton, 2003, Alphie and Bette

"We love having you here." — Hampton Inn

"We'll leave the light on for you." — Motel 6

"What happens here, stays here." — Las Vegas, 2002, R&R Partners

"Where the magic never ends." — Alton Towers

"Winning is the mark of the Rebel." — Rebel Sport

Tobacco

"Anyhow... Have a Winfield" — Winfield Cigarettes

"Camels Soothe Your T-Zone" — Camel cigarettes

"I'd walk a mile for a Camel" — Camel cigarettes, 1921 (by N.W. Ayer & Son)

"Doctors Recommend Phillip Morris" — Phillip Morris tobacco products

"Happiness is a cigar called Hamlet" — Hamlet cigars

"It's that Condor moment" — Condor tobacco

"Just What the Doctor Ordered" — L&M Cigarettes

"LSMFT: Lucky Strike Means Fine Tobacco" — Lucky Strike Cigarettes

"More Doctors Smoke Camels than any other Cigarette" — Camel cigarettes

"Not a Cough in a Carload" — Old Gold Cigarettes

"Reach for a Lucky instead of a Sweet" — Lucky Strike Cigarettes

"Taste Me! Taste Me! Come on and Taste Me!" — Doral Cigarettes

"You're never alone with a Strand" — Strand Cigarettes

"You've Come a Long Way, Baby" — Virginia Slims Cigarettes

"You've Got a Good Thing Going" — Kent Cigarettes

"Winston tastes good, like a cigarette should" — Winston Cigarettes

Stop smoking ads

"It needn't be hell, with Nicotinel"

"Don't Pass Gas" — American Legacy Foundation 2005

"Don't consume it or it will consume you"

Transport

"Go Greyhound and leave the driving to us" — Greyhound Lines

"See what brown can do for you" — UPS

"This is the age of the train" — British Rail

"We're getting there" — much ridiculed British Rail slogan

"When it absolutely has to get there overnight" — FedEx

"See America at see level" — Amtrak

"The World On Time" — FedEx

Airlines

"A Symbol of Freedom" — Southwest Airlines

"Catch Our Smile" — PSA

"Delta gets you there. We're ready to fly"

"Delta is ready when you are."

"Good goes around." — Delta

"Enjoy our company" — Sabena

"Fly me!" — National Airlines

"Fly the friendly skies" — United Airlines, 1966–1997, Leo Burnett

"It's time to fly" — United Airlines

"I wish they all could be Caledonia girls" — Caledonia Airlines

"Making the sky the best place on Earth" — Air France

"Singapore Girl, you're a great way to fly" — Singapore Airlines

"We know why you fly " — American Airlines

"En American, tenemos lo que tu buscas!" — Spanish slogan for American Airlines "The top banana in the West" — Hughes Air West

"The Wings of Man" — Eastern Airlines

"Esto si es volar!" — Spanish slogan for Eastern Airlines

"The world's favourite airline" — British Airways

"Good goes around" — Delta Air Lines

"The Proud Bird With The Golden Tail" — Continental Airlines

"We really move our tail for you" — Continental Airlines

"We're American Airlines, doing what we do best"

"Work hard. Fly right." — Continental Airlines, 1998-present

"World class, worldwide" — Air Canada

"ding You are now free to move about the country." — Southwest Airlines "Western Airlines - The only way to fly" — Western Airlines

"Half The Fun Is Getting There" — Olympic Airways

"Desde que pones el pie en el avion" — Spanish slogan, Mexicana Airlines

"The Low-Fares Airline" — Ryanair

"Low Fares. Way Better" — https://www.wendangku.net/doc/e82374352.html, Aer Lingus

"I Still Call Australia Home" — Qantas, 1990s-present

"Come on, let's fly!" — easyJet

"We like you too" - Jetblue Airways

"Time flies when you fly Ted"

Automobiles

"A Better Idea" — Ford

"An American Revolution" — Chevrolet, 2000s

"An American Revolution" — Dodge Aries, 1985 Reference "American Luxury" — Lincoln (automobile)

"Ask the Man who Owns One" — Packard, 1925, Austin Bement

"The Beauty of All-Wheel Drive." — Subaru, 1990s

"The Best never rest." — Ford Trucks, 1990s

"Baseball, hot dogs, apple pie, and Chevrolet"

"Better Ideas. Driven by You." - Ford Motor Company, 1990s

"Bigger in Texas, Better in a Dodge"

"Bloody Volvo driver" — V olvo, 2003 (Australia)

"Born to perform" — Jaguar, (c. 2003-)

"Break through." — Cadillac, (c. 2002-)

"Built for the road ahead - Ford, 2004

"Can't get enough of this." — Ford (Australia), 2003

"Chevrolet, building a better way (to see the USA)", 1970s

"Créateur d'Automobiles" — Renault

"The Drive of your life." — Peugeot

"Datsun saves", 1970s

"Dream up" — Buick, 2005

"Drive Safely." — V olvo, 1990s

"Drive your way" — Hyundai, 2005-

"Drivers wanted." — V olkswagen, 1995, Arnold Communications "Everything we do is driven by you" — Ford

"Fahrvergnügen" — V olkswagen, early 1990s

"Ford is the Best in Texas"

"For Life" — Volvo, 2000s

"Fuel for the Soul" — Pontiac, (2003-2004)

"Have you driven a https://www.wendangku.net/doc/e82374352.html,tely?" — Ford

"The Heartbeat of America: Chevrolet" — Chevrolet, 1980s

"If only everything in life was as reliable as a V olkswagen"

"If you haven't looked at Ford lately, look again." — Ford, 2003 "Imagine yourself in a Mercury." — Mercury (automobile) "Inexpensive. And Built to Stay That Way." — Subaru, 1980s "Inspiration Comes Standard" - Chrysler, 1990s-present

"It is what it was." — Ford Mustang, 1994

"It's a Skoda. Honest." — Skoda Auto, 2000, Fallon

"It's gotta be a Dodge." (rapidly replaced)

"It's not a car. It's a V olkswagen"

"Like a rock" — Chevrolet Trucks

"Like no other" — Mercedes-Benz; see also Hummer and Electronics:Sony "Like nothing else on Earth" — Hummer

"The lion leaps from strength to strength" — Peugeot, 1980s

"Major motion, from Nissan"

"Moving Forward." — Toyota, 2004

"New doors opened" — Mercury (automobile), 2005

"Nobody demands more from a Datsun, than Datsun. We are driven!" "Oh what a feeling, Toyota" — 1980s

"Once driven, forever smitten" — Vauxhall Motors, 1980s

"Only in a JEEP" — Jeep, 2000s

"Only in a JEEP-Brand 4x4" — Jeep, 2000s (radio version) "Papa?" "Nicole?" — Renault Clio

"Passion for the road" — Mazda, 1990s

"People first." - Saturn, 2005-present

"Piston engines go boing(x7). But the Mazda goes hmmmmmmmm" 1973 "Pontiac: Action" — Pontiac, early 2005

"Pontiac: Designed for Action" — Pontiac, 2005

"The Penalty of Leadership" — Cadillac, 1915

"The power of dreams" — Honda

"Put the fun back into driving." — Vauxhall Motors

"Quality is job one" — Ford

"The Real Thing" — Ford Australia, 1970s

"Right service. Right price." — Meineke

"See the USA in your Chevrolet!" — Chevrolet 1950's

"Sheer driving pleasure" — BMW

"Shift_xxx" — Nissan, 2000s; where "xxx" varies

"The Spirit of American Style" — Buick, (c. 2002-2004)

"Standard of the World" — Cadillac from 1950's through 1970's

"State of Independence" — Saab 2000s

"The car in front is a Toyota" — Toyota

"The Best Built Cars In The World" Toyota

"The Passionate Pursuit of Perfection" Lexus from 2000 - on

"The Relentless Pursuit of Perfection" Lexus from 1989-1999

"The Strength of Experience" — GMC Truck, c. 1992

"Think Small" — V olkswagen, 1962, Doyle Dane Bernbach

"This is Not Your Father's Oldsmobile." — Oldsmobile, 1980s

"The ultimate driving machine" — BMW

"Think. Feel. Drive" — Subaru, 2004-

"Travel well." — Lincoln (automobile)

"Unique in All the World" — Ford Ford Thunderbird 1960's

"USA#1" — Chevrolet, 1970s

"V olkswagen does it, again" (sung to the tune of "Shave and a haircut") "V orsprung durch Technik" — Audi

"We are professional grade" — GMC Truck, 2000s

"We are driving excitement" — Pontiac

"We build excitement" — Pontiac

"We make it simple" — Honda, circa: 1980's

"We'll be there." — Chevrolet, 2000s

"What will you do with all the money you save?" Toyota, 1980s "You, asked for it. You got it, Toyota", 1970s

英语广告语集锦

英语广告语集锦 本文是关于经典句子的,仅供参考,如果觉得很不错,欢迎点评和分享。 英语广告语集锦 1.Time is what you make of it.(Swatch) 天长地久。(斯沃奇手表) 2.Make yourself heard.(Ericsson) 理解就是沟通。(爱立信) 3.Engineered to move the human spirit.(Mercedes-Benz) 人类精神的动力。(梅塞德斯-奔驰) 4.Start Ahead.(Rejoice) 成功之路,从头开始。(飘柔) 5.A diamond lasts forever.(De Bierres) 钻石恒久远,一颗永流传。(第比尔斯) 6.Fresh-up with Seven-up.(Seven-up) 提神醒脑,喝七喜。(七喜) 7.Intel Inside.(Intel Pentium) 给电脑一颗奔腾的“芯”。(英特尔奔腾) 8.Connecting People.(Nokia) 科技以人为本。(诺基亚) 9.For the Road Ahead.(Honda)

康庄大道。(本田) 10.Let us make things better.(Philips) 让我们做的更好。(飞利浦) 11.Enjoy Coca-Cola.(Coca-Cola) 请喝可口可乐。(可口可乐) 12.Generation Next.(Pepsi) 新的一代。(百事) 13.The Relentless Pursuit of Perfection.(Lexus) 追求完美永无止境。(凌志汽车) https://www.wendangku.net/doc/e82374352.html,munication unlimited.(Motorola) 沟通无极限。(摩托罗拉) 15.Feast your eyes.(Pond’s Cucumber Eye Treatment) 滋润心灵的窗户。(庞氏眼贴片) 16.Focus on life.(Olympus) 瞄准生活。(奥林巴斯) 17.Behind that healthy smile,t here ’s a Crest kid.(Crest toothpaste) 健康笑容来自佳洁士。(佳洁士牙膏) 关于英语的广告词英语培训学校的广告语经典广告词(英语)感谢阅读,希望能帮助您!

知名品牌广告语

*M&M巧克力:不溶在手,只溶在口 这是著名广告大师伯恩巴克的灵感之作,堪称经典,流传至今。它既反映了M&M巧克力糖衣包装的独特USP,又暗示M&M巧克力口味好,以至于我们不愿意使巧克力在手上停留片刻。 *百事可乐:新一代的选择 在与可口可乐的竞争中,百事可乐终于找到突破口,它们从年轻人身上发现市场,把自己定位为新生代的可乐,邀请新生代喜欢的超级歌星作为自己的品牌代言人,终于赢得青年人的青睐。一句广告语明确的传达了品牌的定位,创造了一个市场,这句广告语居功至伟。 *大众甲克虫汽车:想想还是小的好 60年代的美国汽车市场是大型车的天下,大众的甲克虫刚进入美国时根本就没有市场,伯恩巴克再次拯救了大众的甲克虫,提出“think small”的主张,运用广告的力量,改变了美国人的观念,使美国人认识到小型车的优点。从此,大众的小型汽车就稳稳的执美国汽车市场之牛耳,直到日本汽车进入美国市场。 *耐克:just do it 耐克通过以justdoit为主题的系列广告和篮球明星乔丹的明星效应,迅速成为体育用品的第一品牌,而这句广告语正符合青少年一代的心态,要做就做,只要与众不同,只要行动起来。然而,随着乔丹的退役,随着just do it改为“I dream.”,耐克的影响力逐渐势微。 *诺基亚:科技以人为本 科技以人为本似乎不是诺基亚最早提出的,但却把这句话的内涵发挥的淋漓尽致,事证明,诺基亚能够从一个小品牌一跃为移动电话市场的第一品牌,正是尊崇了这一理念,从产品开发到人才管理,真正体现了以人为本的理念,因此,口号才喊的格外有力,因为言之有物。*戴比尔斯钻石:钻石恒久远,一颗永流传 证明经典的广告语总是丰富的内涵和优美的语句的结合体,戴比尔斯钻石的这句广告语不仅道出了钻石的真正价值,而且也从另一个层面把爱的价值提升到足够的高度,使人们很容易把钻石与爱情联系起来,这的确是最美妙的感觉。 *麦氏咖啡:滴滴香浓,意犹未尽 作为全球第二大咖啡品牌,麦氏的广告语堪称语言的经典。与雀巢不同,麦氏的感觉体验更胜一筹,虽然不如雀巢那么直白,但却符合咖啡时的那种意境,同时又把麦氏咖啡的那种醇香与内心感受紧紧结合起来,同样经得起考验。 *山叶钢琴:学琴的孩子不会变坏 这是台湾地区最有名的广告语,它抓住父母的心态,采用攻心策略,不讲钢琴的优点,而是从学钢琴有利于孩子身心成长的角度,吸引孩子父母。这一点的确很有效,父母十分认同山叶的观点,于是购买山叶钢琴就是下一步的事情了。 山叶高明于此。 *麦氏咖啡:好东西要与好朋友分享 这是麦氏咖啡进入台湾市场推出的广告语,由于雀巢已经牢牢占据台湾市场,那句广告语又已经深入人心,麦氏只好从情感入手,把咖啡与友情结合起来,深得台湾消费者的认同,于是麦氏就顺利进入台湾咖啡市场。当人们一看见麦氏咖啡,就想起与朋友分享的感觉,这种感觉的确很好。 *人头马XO:人头马一开,好事自然来 尊贵的人头马非一般人能享受起,因此喝人头马XO一定会有一些不同的感觉,因此人头马给你一个希望,只要喝人头马就会有好事等着到来。有了这样吉利的“占卜”,谁不愿意喝人头马呢?尤其是那些尊贵的人,更是深信不疑。 *德芙巧克力:牛奶香浓,丝般感觉 之所以够的上经典,在于那个“丝般感觉”的心理体验;能够把巧克力细腻滑润的感觉用丝绸来形容,意境够高远,想象够丰富。充分利用联觉感受,把语言的力量发挥到极致。 *英特尔:给电脑一颗奔腾的芯

一个好的广告语对品牌的意义和对销量的作用

一个好的广告语对品牌的意义和对销量的作用讲起广告语,相信你一定专门熟悉并记得下面的广告语——“不闪的,才是健康(创维电视)”、“味道好极了(雀巢咖啡)”、“方便谁都做得到, 声音清晰更重要(TCL美之声无绳电话)”...... 阿里巧巧 广告语是品牌传播中的核心载体之一,在与消费者的沟通中起到 专门重要的作用。那么,什么样的广告语才是好的广告语?广告语创作有 什么方法?在广告语创作中有哪些禁忌?下面,笔者按照实践中总结的体 会,谈谈自己的看法。阿里巧巧 一、如何样的广告语才是优秀的广告语? 因为广告语是品牌主张的一个载体,一个核心的载体。它在广告 中起到专门关键的作用。事实上,不管做什么类型的广告,包括电视广告、 平面广告等等,定位是在先的。在定位的基础上进行各项表现。而广告语 也一样,必须符合品牌或企业的定位。在定位的基础上进行创作、提炼, 形成一句有效的传播口号,即我们所讲的广告语。 aliqq “怕上火,喝王老吉”如此短短的一句话,把它所要讲的“王老 吉是预防上火的饮料”讲出来了。这就符合王老吉的品牌定位。而此前, 王老吉的广告语是“健康家庭,永久相伴”,这种过于泛化的广告语是没有成效的,这与其原先的定位过于泛化有关。 在这方面,宝洁公司的几个洗发水品牌做得专门好。例如海飞丝 的广告语“头屑去无踪,秀发更出众。”、“去头屑,让你靠的更近”就将它的定位——所要紧的专门卖点(USP)“去头屑”明确地传达出来了;还有 飘柔广告语“亮丽、自然、光泽”与“柔顺头发”的卖点定位一致;潘婷 广告语“独含VB5,滋养你的秀发”与“营养头发”的卖点定位一致。 其次,广告语必须有冲击力、感染力。 好的广告语能够打动消费者,在让人在情感上产生共鸣,从而认 同它、同意它,甚至主动传播它!

经典英语广告语大全

经典英语广告语大全 our wheels are always turning. 我们的车轮常转不停。(五十铃汽车) the world smiles with reader’s digest. 《读者文摘》给全世界带来欢笑。(《读者文摘》) one should love animals. they are so tasty. 每个人都应该热爱动物,因为它们很好吃. love the neighbor. but don‘t get caught. 要用心去爱你的邻居,不过不要让她的老公知道. anything is possible. 没有不可能的事。(东芝电子) /take toshiba, take the world. 拥有东芝,拥有世界。(东芝电子) nobody is perfect. 没有一个人的身材是十全十美的。(苗条健身器材) behind every successful man, there is a woman. and behind every unsuccessful man, there are two. 每个成功男人的背后都有一个女人,每个不成功男人的背后都有两个女人。

every man should marry. after all, happiness is not the only thing in life. 再快乐的单身汉迟早也会结婚,幸 福不是永久的嘛. no business too small, no problem too big. 没有不做 的小生意,没有解决不了的大问题。(ibm公司) the wise never marry, and when they marry they become otherwise. 聪明人都是未婚的,结婚的人很难再聪明起来. we’re the dot. in. com. 我们就是网络。(太阳微系统 公司) children in backseats cause accidents. accidents in backseats cause children. 后排座位上的小孩会生出意外,后排 座位上的意外会生出小孩. the new digital era. 数码新时代。(索尼影碟机) love is photogenic. it needs darkness to develop. 爱情就象照片, 需要大量的暗房时间来培养. good to the last drop. 滴滴香浓,意犹未尽。(麦氏咖啡) a kodak moment. 就在柯达一刻。(柯达胶卷)/share moments. share life. (柯达胶卷)

世界十大经典广告语

世界十大经典广告语 好的广告语就是品牌的眼睛,对于人们理解品牌内涵,建立品牌忠诚都有不同寻常的意义。下面我们来看看这些耳熟能详的世界经典广告语,是如何造就世界级的品牌的。 雀巢咖啡:味道好极了 这是人们最熟悉的一句广告语,也是人们最喜欢的广告语。简单而又意味深远,朗朗上口,因为发自内心的感受可以脱口而出,正是其经典之所在。以至于雀巢以重金在全球征集新广告语时,发现没有一句比这句话更经典,所以就永久地保留了它。 M&M巧克力:只溶在口,不溶在手 这是著名广告大师伯恩巴克的灵感之作,堪称经典,流传至今。它既反映了M&M巧克力糖衣包装的独特USP,又暗示M&M巧克力口味好,以至于我们不愿意使巧克力在手上停留片刻。 百事可乐:新一代的选择 在与可口可乐的竞争中,百事可乐终于找到突破口,它们从年轻人身上发现市场,把自己定位为新生代的可乐,邀请新生代喜欢的超级歌星作为自己的品牌代言人,终于赢得青年人的青睐。一句广告语明确的传达了品牌的定位,创造了一个市场,这句广告语居功至伟。 大众甲克虫汽车:想想还是小的好 60年代的美国汽车市场是大型车的天下,大众的甲克虫刚进入美国时根本就没有市场,伯恩巴克再次拯救了大众的甲克虫,提出“think small”的主张,运用广告的力量,改变了美国人的观念,使美国人认识到小型车的优点。从此,大众的小型汽车就稳执美国汽车市场之牛耳,直到日本汽车进入美国市场。 耐克:just do it 耐克通过以just do it为主题的系列广告,和篮球明星乔丹的明星效应,迅速成为体育用品的第一品牌,而这句广告语正符合青少年一代的心态,要做就做,只要与众不同,只要行动起来。然而,随着乔丹的退役,随着just do it改为“I dream.”,耐克的影响力逐渐式微。 诺基亚:科技以人为本 “科技以人为本”似乎不是诺基亚最早提出的,但却把这句话的内涵发挥得淋漓尽致,事实证明,诺基亚能够从一个小品牌一跃为移动电话市场的第一品牌,正是尊崇了这一理念,从产品开发到人才管理,真正体现了以人为本的理念,因此,口号才喊得格外有力,因为言之有物。 戴比尔斯钻石:钻石恒久远,一颗永流传 事实证明,经典的广告语总是丰富的内涵和优美的语句的结合体,戴比尔斯钻石的这句广告语,不仅道出了钻石的真正价值,而且也从另一个层面把爱情的价值提升到足够的高度,使人们很容易把钻石与爱情联系起来,这的确是最美妙的感觉 麦氏咖啡:滴滴香浓,意犹未尽 作为全球第二大咖啡品牌,麦氏的广告语堪称语言的经典。与雀巢不同,麦氏的感觉体验更胜一筹,虽然不如雀巢那么直白,但却符合品咖啡时的那种意境,同时又把麦氏咖啡的那种醇香与内心的感受紧紧结合起来,同样经得起考验。 IBM:四海一家的解决之道 在蓝色巨人经营处于低谷时,提出这一颇具煽动性的口号,希望不仅成为一个名副其实的跨国企业,而且真正成为为高科技电子领域提供一条龙解决方案的企业,进入电子商务时代,IBM正在将这一角色实现,扮演着电子商务解决方案的提供商角色。 柯达:串起生活每一刻 作为全球最大的感光材料的生产商,柯达在胶卷生产技术方面的领先已无须再用语言来形容,柯达更多地把拍照片和美好生活联系起来,让人们记住生活中那些幸福的时刻,因此请用柯达胶卷,这正是柯达想要的。 山叶钢琴:学琴的孩子不会变坏 这是台湾地区最有名的广告语,它抓住父母的心态,采用攻心策略,不讲钢琴的优点,而是从学钢琴有利于孩子身心成长的角度,吸引孩子父母。这一点的确很有效,父母十分认同山叶的观点,于是购买山叶钢琴就是下一步的事情了。山叶高明于此。

宝马公司简介及各大汽车品牌广告语

德国代表企业介绍 宝马汽车股份公司Bayerische Motoren Werhe AG 公司名称:宝马汽车股份公司(Bayerische Motoren Werhe AG) 成立时间:1916 年所属行业:汽车制造公司总部:德国慕尼黑雇员数:约5 万人 宝马公司简介宝马是驰名世界的汽车企业,也被认为是高档汽车行业的先导。宝马公司创建于1916 年,总部设在慕尼黑。82 年来,它由最初的一家飞机引擎生产厂发展成为今天以高级轿车为主导,并生产享誉全球的飞机引擎、越野车和摩托车的企业集团,名列世界汽车公司前20 名。宝马也被译为“巴依尔”。宝马公司的全称是“Bayerische Motoren Werhe AG(德文巴伐利亚汽车工厂)”,BMW 就是这三个单词的首位字母缩写。宝马标志中间的蓝白相间图案,代表蓝天,白云和旋转不停的螺旋桨,喻示宝马公司渊源悠久的历史,象征着公司过去在航空发动机技术方面的领先地位,又象征公司一贯的宗旨和目标。 宝马作为国际汽车市场上的重要成员,表现相当活跃,其业务遍及全世界一百二十多个国家。宝马汽车主要有3、5、7、8 系列汽车及双座蓬顶跑车等,宝马850i 是最新推出的最为豪华的轿车。 宝马公司历来以重视技术革新而闻名,不断为高性能高档汽车设定新标准。同时,宝马十分重视安全和环保问题。宝马在“主动安全性能”和“被动安全性能”方面的研究及其FIRST (整体式道路安全系统)为公司赢得了声誉。 根据宝马公司2007 年年报,宝马的主营业务收入从379.2 亿欧元上涨至420.8 亿欧元,主营业务利润从113.54 亿元上涨至122.03 亿元,净利润从28.7 亿欧元增长至31.3 亿欧元。其中,2007 年的股权投资收益仅为0.11 亿欧元,占净利润的0.35%,几乎可以忽略不计。2008 年,BMW 集团预计将销售大约140 万辆汽车,实现40%的增长。同时,集团的年销售额将突破500 亿欧元。 位于德国的宝马生产基地柏林(Berlin)工厂:宝马最早的厂址之一,之前主要生产航空发动机,现在主要生产宝马品牌摩托车,自1979 年开始生产宝马汽车,同时是刹车片的主要生产基地。 丁格芬(Din golfing)工厂:宝马最大的生产基地,生产宝马5,6,7 系和M5,M6。同时也为劳斯莱斯幻影生产车身。 爱森纳赫(Eisenach)工厂:1992 年竣工。主要生产用于汽车大型金属件加工的工具。 兰茨(Landshut)工厂:在1967 年并入宝马集团。为从摩托车到轿车到F1 赛车的几乎所有的宝马车生产发动机。 莱比锡(Leipzig)工厂:2005 年竣工投产。主要生产1 系和 3 系轿车。 慕尼黑(Munich)工厂:宝马历史最悠久的工厂,建成于1922 年。现在主要生产宝马 3 系轿车和旅行车,同时生产4,6,8 和12 缸汽油发动机和8 缸柴油发动机,还有M3,M5,M6 使用的高性能发动机。 雷根斯堡(Regensburg)工厂:主要生产1 系和 3 系旅行车,双门轿车,敞篷车,以及M3 和M3 敞篷车,四驱系统。它也为其它制造宝马3 系的工厂提供3 系的底盘部件。ECOLUTIONS 艾库乐森公司 公司名称:Ecolutions(艾库乐森)公司所属行业:新能源/节能环保公司总部:德国法兰克福 公司简介 Ecolutions(艾库乐森)公司总部坐落于德国法兰克福市的中心地段,是一家专门致力于清洁能源、节能减排及清洁发展机制(CDM) 项目的投资公司。作为德国实力雄厚的资产管理集团ABL Group 的子公司,Ecolutions 公司成立于2007 年 3 月份,在专业的团队管理与

英文广告语

英文广告语 篇一:英语广告语译文集锦 英语广告语译文集锦 1.Time is what you make of it.(Swatch) 天长地久。(斯沃奇手表)& nbsp; 2.Make yourself heard.(Ericsson) 理解就是沟通。(爱立信) 3.Engineered to move the human spirit.(Mercedes-Benz) 人类精神的动力。(梅塞德斯-奔驰) 4.Start Ahead.(Rejoice) 成功之路,从头开始。(飘柔) 5.A diamond lasts forever.(De Bierres) 钻石恒久远,一颗永流传。(第比尔斯) 6.Fresh-up with Seven-up.(Seven-up) 提神醒脑,喝七喜。(七喜) 7.Intel Inside.(Intel Pentium) 给电脑一颗奔腾的“芯”。(英特尔奔腾) 8.Connecting People.(Nokia) 科技以人为本。(诺基亚) 9.For the Road Ahead.(Honda) 康庄大道。(本田) 10.Let us make things better.(Philips) 让我们做的更好。(飞利浦) 11.Enjoy Coca-Cola.(Coca-Cola) 请喝可口可乐。(可口可乐) 12.Generation Next.(Pepsi) 新的一代。(百事) 13.The Relentless Pursuit of Perfection.(Lexus) 追求完美永无止境。(凌志汽车)

https://www.wendangku.net/doc/e82374352.html,munication unlimited.(Motorola) 沟通无极限。(摩托罗拉) 15.Feast your eyes.(Pond?s Cucumber Eye Treatment) 滋润心灵的窗户。(庞氏眼贴片) 16.Focus on life.(Olympus) 瞄准生活。(奥林巴斯) 17.Behind that healthy smile,there ?s a Crest kid.(Crest toothpaste) 健康笑容来自佳洁士。(佳洁士牙膏) 18.Good to the last drop.滴滴香浓,意犹未尽。(麦斯威尔咖啡) 19.Obey your thirst.服从你的渴望。(雪碧) 20.The new digital era.数码新时代。(索尼影碟机) 21.We lead.others copy.我们领先,他人仿效。(理光复印机) 22.Impossible made possible.使不可能变为可能。(佳能打印机) 23.Take time to indulge.尽情享受吧!(雀巢冰激凌) 24.Poetry in motion, dancing close to me.动态的诗,向我舞近。(丰田汽车) https://www.wendangku.net/doc/e82374352.html,e to where the flavour is.marlboro country.光临风韵之境——万宝路世界。(万宝路香烟) 26.To me, the past is black and white,but the future is always color.....对我而言,过去平

英语广告语集锦

英语广告语集锦 导读: 英语广告语集锦 1.Time is what you make of it.(Swatch) 天长地久。(斯沃奇手表) 2.Make yourself heard.(Ericsson) 理解就是沟通。(爱立信) 3.Engineered to move the human spirit.(Mercedes-Benz) 人类精神的动力。(梅塞德斯-奔驰) 4.Start Ahead.(Rejoice) 成功之路,从头开始。(飘柔) 5.A diamond lasts forever.(De Bierres) 钻石恒久远,一颗永流传。(第比尔斯) 6.Fresh-up with Seven-up.(Seven-up) 提神醒脑,喝七喜。(七喜) 7.Intel Inside.(Intel Pentium) 给电脑一颗奔腾的“芯”。(英特尔奔腾) 8.Connecting People.(Nokia) 科技以人为本。(诺基亚) 9.For the Road Ahead.(Honda) 康庄大道。(本田) 10.Let us make things better.(Philips)

让我们做的更好。(飞利浦) 11.Enjoy Coca-Cola.(Coca-Cola) 请喝可口可乐。(可口可乐) 12.Generation Next.(Pepsi) 新的一代。(百事) 13.The Relentless Pursuit of Perfection.(Lexus) 追求完美永无止境。(凌志汽车) https://www.wendangku.net/doc/e82374352.html,munication unlimited.(Motorola) 沟通无极限。(摩托罗拉) 15.Feast your eyes.(Pond’s Cucumber Eye Treatment) 滋润心灵的窗户。(庞氏眼贴片) 16.Focus on life.(Olympus) 瞄准生活。(奥林巴斯) 17.Behind that healthy smile,there ’s a Crest kid.(Crest toothpaste) 健康笑容来自佳洁士。(佳洁士牙膏)

世界知名品牌广告语

11. Just do it. 只管去做。(耐克运动鞋) 12. Ask for more. 渴望无限。 (百事流行鞋) 13. The taste is great. 味道好极了。 (雀巢咖啡) 14. Feel the new space. 感受新境界。 (三星电子) 15. Intelligence everywhere. 智慧演绎,无处不在。 (摩托罗拉手机) 16. The choice of a new generation. 新一代的选择。 (百事可乐) 17. We integrate, you communicate. 我们集大成,您超越自我。 (三菱电工) 18. Take TOSHIBA, take the world. 拥有东芝,拥有世界。 (东芝电子) 19. Let ' s make things better. 让我们做得更好。 (飞利浦电子) 20. No business too small, no problem too big. 没有不做的小生意,没有 解决不了的大问题。 世界知名品牌广告语(英文版) 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Good to the last drop . 滴滴香浓,意犹未尽。 (麦斯威尔咖啡) Obey your thirst . 服从你的渴望。 (雪碧) The new digital era . 数码新时代。 (索尼影碟机) We lead . Others copy . 我们领先,他人仿效。 (理光复印机) Impossible made possible . 使不可能变为可能。 (佳能打印机) Take time to indulge . 尽情享受吧! (雀巢冰激凌) The relentless pursuit of perfection . 不懈追求完美。 (凌志轿车) Poetry in motion , dancing close to me . 动态的诗,向我舞近。 (丰田汽车) Come to where the flavor is . Marlboro Country . 光临风韵之境一一万宝路世界。 (万宝路香烟) To me , the past is black and white , but the future is always color . 对我而言,过去平淡无奇;而未来,却是绚烂缤纷。 (轩尼诗酒) IBM 公司)

品牌推广广告语

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