上海牛津高二 U4 The Hamburger Business Teaching Plan

Module 2 Aspects of Modern Life

Unit 4 Big Businesses – The Hamburger Business

【教材分析】

本课课文是一篇杂志文章，信息量丰富，它主要介绍麦当劳的发展史和麦当劳成功的原因。本文前半部分介绍麦当劳的建立和发展，有说明的特征；后半部分分析麦当劳成功的原因。

1.文本特征

较之之前几个单元，本课课文的版面设计较为普通，没有图片的支持，也没有字体的变化，而且篇幅较长。但该篇文章中有很多数字，学生第一眼就可以看到许多年份的记载，结合文章标题“The Hamburger Business”，学生可以猜到这片文章按照时间顺序记载了麦当劳的发展。

2.文本特点

1）从本文语言来看，本课课文生词不多，语言较为简单，表层理解难度不大。本文，尤其是第三到第五自然段，多数字，多细节，有利于培养学

生scanning寻读的能力。在句式上，本文有很多现在分词或过去分词做

状语的句子，由于学生之前对于此类句式也有过一些接触，在理解上不

会造成很大困难。

2）从本文的结构来看，本文属于记叙文章，结构清晰。本文按照时间顺序，记载了初始阶段Ray Kroc 发现由两兄弟经营的麦当劳(Para 1~2)，而后叙

述麦当劳的发展史(Para 3~5)，包括麦当劳成功的原因(Para 6~8)，最后预

测麦当劳的发展趋势(Para 9)。学生们通过skimming这篇文章每一段的

第一句话，应该可以推断出本文结构。

3）从本文的内容来看，本文介绍了麦当劳的建立和发展，也分析了麦当劳成功的原因，学生对本文话题麦当劳较为熟悉，但对于麦当劳的成立和

发展还有成功的原因并没有了解。

3.阅读策略

通过指导学生skimming标题和每一段的第一句话，了解本文结构；通过引导学生scanning，提高学生寻读的能力，掌握文中大部分事实细节。

4.学情分析

本课的主题是麦当劳，大部分学生对于麦当劳都不陌生，也会有自己的喜好。但是大部分学生对于麦当劳是如何成立的应该没有了解，对于麦当劳为什么这么成功也没有仔细思考过，这节课可以激发同学们的思考。博雅班的同学整体英语水平较高，对于这篇文章在表层理解上不会有太多困难，所以要求老师在帮助同学了解麦当劳的发展轨迹，理解了它的成功秘诀之后，进一步挖掘文章的深层内涵，帮助同学们学以致用。

5.阅读教学的重点与难点：

1）培养学生运用skimming以及scanning的阅读策略，了解文章结构与文本细节信息。

2）使学生分析总结课文中没有提到的麦当劳的成功的原因，并且将它学习借鉴到自己的中式快餐店中。

【教学目标】

By the end of the class, students will be able to

1.Grasp the main idea and structure of the passage by skimming.

2.Know the history and development of McDonald’s in detail by scanning.

3.Analyze the reasons why McDonald’s has been so successful, according to the

passage and their own knowledge.

4.Realize the key factors to success of a restaurant.

【教学活动设计】

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上海市牛津版英语高二下Unit6知识梳理

上海市牛津版英语高二下Unit6知识梳理 Unit 6 Problems and solutions 知识要点梳理 V ocabulary cosmetics n.化妆品face cream 面霜persuasive adj.有说服力的；令人信服的 advertising n.做广告campaign n.运动anti-ageing adj.看衰老的 present v.呈现packaging n.包装材料double v. 加倍；是...的两倍 poison v.使中毒blind v.使失明force-feed v.强迫进食 injection n.注射drip v.滴入amazing adj.令人惊奇的；令人惊喜的 unconventional 不因循守旧；新奇的principle n.规则 revolutionize v.改革limitation n.局限；缺陷recycle v.回收利用 refill v.再装满unique adj.独一无二的；独特的campaign v.开展运动 remarkably adv.不寻常地；突出地alternative adj.供选择的global adj.全球的 publicity n.公众的注意；媒体的注意hold v.举办；进行publicize v.宣传 pro-environment adj.支持保护环境的substance n.物质take the lead 带头 make up 组成tube n.软管wrapper n.包装材料

transport v.运输；运送cardboard n.卡纸板end up 结束；告终landfill n.垃圾填埋地take up 占去；占据stink v.发恶臭 leak v. 漏；透carton n.硬纸盒appropriate adj.合适的；恰当的 sort v. 整理；把....分类process v.加工do one`s part 尽自己的职责 句型 1.It promises that your dreams will come true if you use a certain type of shampoo or face cream. 2.In 1991,Germany took the lead by requiring companies to recycle the packaging used for their goods. 3.She thought it was immoral to make false promises about the qualities of her cosmetics. 语法：独立主语结构 语言点解读 I.key words 重点单词 1.cosmetics n. Lipstick and hair conditioner are cosmetics. 口红和护发素都是化妆品。 2.Persuasive adj. The argument he presented was so persuasive that the manager agreed to reconsider his proposal. 他的理由很有说服力，所以经理同意重新考虑他的提议。

牛津上海版高二下More Reading

牛津上海版高二下More Reading Unit 1 More reading P12-13 For health and beauty Read the article below from a website on exercise. Aerobics is one of the most beneficial and also one of the most beautiful forms of exercise. Any physical activity that makes your pulse get quicker and your breathing get deeper is a kind of aerobic exercise. The word 'aerobic' means 'with oxygen' or 'having oxygen'. Aerobic exercise therefore aims at making the heart and lungs work at a higher rate so as to supply more oxygen to the muscles. The benefits of aerobic exercise include having a stronger heart, lower blood pressure, stronger bones, better sleep, less body fat, more energy and less stress. It is suggested that you do aerobic exercise for twenty to forty minutes, three to four times a week. Only then will you begin to reach your optimal level of general fitness. When you exercise, the speed at which your heart beats, or your pulse rate, tells you how intense your workout is. People who are not fit but want to lose weight should keep their pulse rates low and do moderate exercise for a longer time. People who are quite fit can do exercises that require large amounts of energy. They can even compete in marathons. There are many forms of aerobic exercise, including running, swimming, cycling and skiing. Walking is the most common form of aerobic exercise. Most people do it every day! It is low intensity and is recommended for beginners. Running is suitable for almost everyone, but it is important to remember not to overdo it. You must pace yourself and always wear good quality shoes. By doing this type of balanced, relaxing exercise, our responses get quicker, our mind sharper, and we become more efficient and productive. To sum up, aerobic exercise is good for everyone. It can lead to a better quality of life! Unit 2 More reading P26 A smile a day keeps the doctor away Read the following leaflet about the benefits of laughter in our lives. Have you ever heard the proverb 'laughter is the best medicine'? Everyone knows that it is fun to laugh and that laughing makes you feel good. Now doctors and researchers are