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开发信主题

开发信主题
开发信主题

太神了,换一个邮件主题,开发信竟然有买家回了!

在国内某知名外贸论坛上,某网友发贴:“这2天把开发信主题换成Did you receive my emails? 同一个邮箱,以前发了好几封信都没回音的,现在竟然收到了4个回信了(发出去的邮件肯定不超过50封)。我在想,难道以前的邮件都没被打开过?我发的邮箱都是info或者sales开头的。真是神奇啊!给我暗淡的心情画上了一点色彩。”对于此网友的发贴,我感同深受。

其实关于开发信主题是否会影响买家回复率的讨论已经很久了,近期福步论坛还有一牛人把他多年的宝贵经验贡献出来,教外贸新手如何写好开发信。其中就有写到如何把主题写的新颖、独到。

一个不明确的主题,会让客人根本没兴趣去打开陌生人的邮件。这个就需要经验了,内容要言简意赅,直接吸引客人通过主题去点开邮件,目的就达到了。至于他看了以后有没有反应,就要看实际情况和你内容的功力了。有些人写邮件会这样设置主题:“we are the manufacturer of lights”,又或者“need cooperation”,或者“Guangdong *** trading company ltd”,或者“price list for lights-Guangdong *** trading company ltd”等等,一看就知道是推销信。当你一个礼拜就收到一封推销信,你可能会有兴趣看看,但是如果你一天收到N 封推销信,估计就会很厌烦,直接删掉算是客气的了。所以如何把主题写好,让客人知道这是封推销信,还是要忍不住打开看看?就要根据之际情况来判断了。

举个例子吧,假设我是做太阳能灯的公司DEF Co. Ltd,目前公司最大的客人是美国的Home Depot,尽管可能是通过贸易商做的,不是直接合作,但是完全可以当作一个开发新客人的筹码!如果我要写一封开发信给美国的ABC inc(这个名字是我编的),我从google

上了解了一些这个公司的信息,知道他们是美国的进口商,有做太阳能灯系列,希望能试着开发这个客人,我一般会这样写主题,

“Re: ABC inc/Home Depot vendor-solar light/DEF Co., Ltd.”

其中,ABC inc代表了客人的公司名,你在写给他的主题上首先加上他公司名,表示对他们公司的尊重;Home Depot vendor-solar light明确表示你是北美第二大零售商Home Depot的太阳能灯供应商,既表明了实力,也勾起他的兴趣;最后的DEF Co., Ltd.代表自己公司。这样一来,假设你找对了人,这个正是ABC公司太阳能灯的buyer,又或者是他的某一个主管,突然某一天收到这么一个主题的邮件,哇,home depot的供应商找上来了,太棒了,应该看看是不是有合作机会,是不是比原有供应商更好?他打开邮件的概率会非常非常大!再说了,这个主题设置的还有一个好处,就是客人即使暂时不回你邮件,只是放在收件箱里,但是将来某一天他突然想让你报报价,很容易就能找到这封邮件!只要关键词输入home depot,保证一下子就找到。

这位高人的经验可谓是独到,让我看到有醍醐灌顶之效。各位朋友可以用这个原理来试试看。循着这条主线,我又整合了其他一些网友的经验,把大家常用的开发信主题都列了出来,供大家参考:

不推荐:

1、Establishing Business Relations (十有八九会被退回)

2、We are XXXX Chemical Co., Ltd. (在对方还不知道你们公司的时候,这样写无疑是要被打入垃圾邮件组)

3、Chemical Raw Materials (只有产品名称,对方会感到莫明其妙)

推荐:

1、Supplying High Quality Chemical Raw Materials (很普通,打开率50%)

2、Chemical Materials from China (有产品,有国家)

3、Chemical Raw Materials Supplier (有点贸易商的感觉)

4、Serve High Quality Chemical Materials (感觉用serve比supply稍好一点)

强烈推荐:

1、Chemical Materials for XXXX Industry (有具体的应用领域)

2、XXXX from China (写出具体的产品名称,前提是你要知道对方的行业以及需要什么产品)

3、For/To XXXX (写出对方的名字或者公司名,阅读率应该算是最高的,但是发信速度也是最慢的)

4、RE:Chemicals (加上Re有一种回复的感觉)

5、Re: Quotation about chemicals for XXX(有价格有产品有对方公司名称)

6、Re: XXX Inc/Home Depot vendor-solar light/DEF Co., Ltd.(有对方公司名称,有合作大买家,有自己公司名称,万无一失)

大班科学实验活动教案:奇妙的水

大班科学实验活动教案:奇妙的水 知识背景: 本活动使用的知识是相关与饱和溶液和改变液体密度等相关知识。饱和溶液:在一定温度下在一定溶剂里不能再溶解溶质的溶液。增加 溶剂密度的方法:添加溶质。本活动的科学原理在于将糖溶解在水里 制成饱和溶液,使该溶液的密度增大,沉入水底。 方法背景本次活动采用了观察、实验、探究等方法。 试一试:这是本活动开始的部分。为了让幼儿对活动产生浓厚的 兴趣,教师采用了先观察的方法。请幼儿观察教师手中的两种液体——一杯普通的水,一杯红色的水,请幼儿想一想:“把红色的水倒在 透明的水里会有什么现象?”教师在到红水的时候应在杯子后面放一 张白纸以便幼儿观察。在幼儿看到水分成两层后,请幼儿用自己面前 的两种水试一试看看能不能分成两层。让幼儿在浓厚的兴趣下自己亲 手实验,引起幼儿实验和探索的欲望。 说一说:本环节大大激发了幼儿的语言表达欲望。幼儿能够通过 自己的亲手的实验和教师倒的水实行比较,教师应该尽可能的让幼儿 把自己想说的事说出来,并提出一些让幼儿既感兴趣又能回答的问题 以增强他们的自信心。“小朋友倒的水和老师到的水一样吗?那你们 知道是为什么吗?”教师能够在幼儿急切的期盼下说出答案“把很多 白糖放到红色的水里,使劲的搅,一直到化不开为止。”让幼儿明白,红色的水能沉到水底是因为里面有很多的糖,水就变重了,重的东西 自然就沉到了水底。 做一做:本环节是采取了幼儿自己动手实验的方法。在幼儿实验 时知道什么样的液体能够沉到水底,用什么方法制作这样的液体。让 幼儿和第一杯水比较,知道两杯水的不同。 一、本次活动完成的《纲要》和国家《科学》课程的目标有:

1、通过幼儿的观察和实验等方法,培养幼儿的动手操作水平和对事物的探究水平。激发幼儿的好奇心和求知欲。 2、鼓励幼儿使用恰当的方法表达、交流探索的过程和结果。 二、示范性方案 科学活动《奇妙的水》 (一)活动目标: 1、通过不同的水的变化,培养幼儿对科学现象的的兴趣并萌发初步的探索欲望。 2、在幼儿实验的过程中培养幼儿的动手操作水平。 3、乐意用自己的语言表达出所看到的现象并愿意和同伴交流。 (二)活动准备:两杯红色的水,一杯透明的水,白糖。小勺(此材料幼儿人手一份) (三)活动流程: (四)活动过程: 1、看一看,想一想 谈话导题:“小朋友看看,老师手里有什么?请小朋友想一想,如果老师把手里的红色的水倒在透明的水里,会有什么现象呢?”(教师把事先调好的红色的饱和的糖水倒在透明的水里,请幼儿仔细观察有什么现象?为了让幼儿观察方便,在透明杯子的后面衬上一张白纸。幼儿能够看见红色的水沉到了透明的水底,成了两层,非常好看。) 2、试一试: 导语:“小朋友,那么你们想做这样好看的水吗?现在请你们用桌上的水来试一试,看看你们能不能做出这样奇妙的水来。”(教师

很经典的外贸开发信范文

很经典的外贸开发信范文 1.Dear Sirs, We owe your name and address to the Commercial Counselor’s Office of the Swedish Embassy in Beijing who have informed us that you are in the market for Textiles. We avail ourselves of this opportunity to approach you for the establishment of trade relations with you. We are a state-operated corporation, handling both the import and export of Textiles. In order to acquaint you with our business lines, we enclose a copy of our Export List covering the main items sup pliable at present. Should any of the items be of interest to you, please let me know. We shall be glad to give you our lowest quotations upon receipt of your detailed requirements. In our trade with merchants of various countries, we always adhere to the principle of equality and mutual benefit. It is our hope to promote, by joint efforts, both trade and friendship to our mutual advantage. We look forward to receiving your enquiries soon. Yours faithfully, Encl. 2.Dear Mr Smith Wish you enjoy a great day! I would like to introduce myself. I am Stone Lee and I represent Efront Digital Textile company in Hangzhou, China. We are glad to know that you are a large retail enterprise in USA to deal with …… I was referred by friend in USA retail business who is familiar with your corporation. As a professional manufacturer, I would like to introduce our products to you and offer you a quote. We are a manufacturer of household textile products, including chenille bedspread, Spanish bedspread, tapestry wallhanging, throw, tapestry cushion, chenille carpet, upholstery fabric and more which are all digital jacquard machine weaved by import looms(16 in total from German and Italy). The catalogue I attached includes just some of our high quality products. Please visit our website at We have passed through ISO9001:2000;ISO14001:2004;ecological textile certification.It would be our pleasure to begin a business relationship with you and supply your stores with our quality products,. Sincerely yours, 3.Dear Mr. Steven Hans, We get your name and email address from your trade lead on that you are in the market for ball pen. We would like to introduce our company and products, hope that we may build business cooperation in the future. We are factory specializing in the manufacture and export of ball pen for more than six years. We have profuse designs with series quality grade, and expressly, our price is very competitive because we are manufactory, we are the source. You are welcome to visit our website which includes our company profiles, history and something latest designs. Should any of these items be of interest to you, please let us know, We will be happy to give you

外贸专业开发信

Hi Sir/Madam, Glad to hear that you're on the market for furniture,we specialize in this field for 14 years,with the strength of ERU&USA ANTIQUE FURNITURE,with good quality and pretty competitive price. Also we have our own professional designers to meet any of your requriements. Should you have any questions,callme,let's talk details. Best regards! Leon 外贸开发信模板模板二: Dear purchasing manager, Hello,this Lily Lee from xxx company,our company is a professional xx manufacturer with years’s experience.so we want to avail ourselves of opportunity establishing business relation with you. Please link our company web site:............. if you want to know more about our product.by the way, free sample are available. Tahnk you in advance! Best regards] Xxx Company name: Tel:……. Fax:……. MSN:.......... Skype:……….. 外贸开发信模板模板三: Subject: XX (products name) you need/ XX factory / xx good quotation Dear Sirs: We glad to get your information posted on xxxxxx. that you are in the market for XXXX. We would like to take this opportunity to introduce our company and products, with the hope that we may work together in future . This is (Name ) from (Company Name ) which is specializing in (Products Name ) for many years. According to your information posted on xxxx, we'd like to introuduce this item for you, and its feture have XXXXXXXXXXX ( products infomations)..... If you want to see more items,pls visit our websiteShould any of these items be of interest to you, please let us know. We will be happy to give you a quotation upon receipt of your detailed requirements. We look forward to hearing from you soon. Best Regards, Your name ( position) company date ....(NAME, ADDRESS, WEBSITE, MAIL, TEL AND FAX ETC.)

开发信范文

非常实用的外贸开发信范文(2010/04/13 11:25) 1.Dear Sirs, We owe your name and address to the Commercial Counselor’s Office of the Swedish Embassy in Beijing who have informed us that you are in the market for Textiles. We avail ourselves of this opportunity to approach you for the establishment of trade relations with you. We are a state-operated corporation, handling both the import and export of Textiles. In order to acquaint you with our business lines, we enclose a copy of our Export List covering the main items sup pliable at present. Should any of the items be of interest to you, please let me know. We shall be glad to give you our lowest quotations upon receipt of your detailed requirements. In our trade with merchants of various countries, we always adhere to the principle of equality and mutual benefit. It is our hope to promote, by joint efforts, both trade and friendship to our mutual advantage. We look forward to receiving your enquiries soon. Yours faithfully, Encl. 2.Dear Mr Smith Wish you enjoy a great day! I would like to introduce myself. I am Stone Lee and I represent Efront Digital Textile company in Hangzhou, China. We are glad to know that you are a large retail enterprise in USA to deal with …… I was referred by friend in USA retail business who is familiar with your corporation. As a professional manufacturer, I would like to introduce our products to you and offer you a quote. We are a manufacturer of household textile products, including chenille bedspread, Spanish bedspread, tapestry wallhanging, throw, tapestry cushion, chenille carpet, upholstery fabric and more which are all digital jacquard machine weaved by import looms(16 in total from German and

第一封信,外贸客户开发信

第一封信: Dear friend, This is Fionaliu from Shenyang Company of KBB Automatic Door Group whic h is located in Beijng,China. It's myhonor to know your company from the net. I write this email to introduce our company to you. Company introduction: Our Group has three branch companies in China which are located in Beijng, Shenyang and Ningbo and we are the largest manufacture of automatic door in China. Our domestic market share is up to 5 0% which is higher than Boonedam, Besam and Dorma in China. Products introduction: Our main products are two wings automatic revolving door, three wings autom atic revolving door, three wings manual revolving door and automatic sliding door hermetic door and also sliding door operater . Conformity introdution: Our products have been granted the conformity of ISO9001, TGA, RAB and U KAS, while for safety we have the conformity of UL and CE. Export to: With competitive price and excellent quality our products have been exported to America, Japan, Greece, Russia,Spain, Chile and many other countries. I hope we can establish business relationship with you and expand your business scale. If you have interest in our products or any question about our company pleas e feel free to contact me and I will offer you more detailed information.Expeccting your kindly reply. Thank you for your time. Best Regards. Sinc erely yours Fiona

回复率高的几个开发信模板介绍

回复率高的几个开发信模板 外贸开发信模板模板一: Hi Sir/Madam, Glad to hear that you're on the market for furniture,we specialize in this field for 14 years,with the strength of ERU&USA ANTIQUE FURNITURE,with good quality and pretty competitive price. Also we have our own professional designers to meet any of your requriements. Should you have any questions,call me,let's talk details. Best regards! Leon 外贸开发信模板模板二: Dear purchasing manager, Hello,this Lily Lee from xxx company,our company is a professional xx manufacturer with years’s experience.so we want to avail ourselves of opportunity establishing business relation with you. Please link our company web site:............. if you want to know more about our product.by the way, free sample are available. Tahnk you in advance! Best regards] Xxx Company name: Tel:……. Fax:……. MSN:.......... Skype:……….. 外贸开发信模板模板三: Subject: XX (products name) you need/ XX factory / xx good quotation Dear Sirs: We glad to get your information posted on xxxxxx. that you are in the market for XXXX. We would like to take this opportunity to introduce our company and products, with the hope that we may work together in future . This is (Name ) from (Company Name ) which is specializing in (Products Name ) for many years. According to your information posted on xxxx, we'd like to introuduce this item for you, and its feture have XXXXXXXXXXX ( products infomations)..... If you want to see more items,pls visit our websiteShould any of these items be of interest to you, please let us know. We will be happy to give you a quotation upon receipt of your detailed requirements. We look forward to hearing from you soon. Best Regards,

与大家分享强悍的外贸开发信

与大家分享强悍的外贸开发信!!! 很多新来TC-Model的sales同事常常抱怨,开发信效果很差,100封里面好几十封退信,剩下的就是石沉大海,难得有一个老外回一句“No, thanks.”就可以让你激动半天。 其实大家有没有想过,这样的做法会严重挫伤自己的积极性。可以试想一下,当你一天坐在电脑面前12个小时,从google和各种黄页搜索到客人信息,一封一封开发信发出去,晚上满脸疲惫的回家,等第二天满怀希望上班的时候,邮箱里爆满各种各样的退信,你是什么感受? 我以前也是做业务的,当年大学毕业后从业务助理、跟单做起,后来做sales和sales manager,PA to director,一直到现在做buyer,中间换了几份工作,也经历过大部分朋友所经历的各种问题。我当时也有这么一段时间,没日没夜地发推销信,找新客人,无休止地报价,但效果甚微。后来跟很多不同的客人熟识了以后,私底下聊起才发现,当初的开发信写的是大大有问题的。很多老外也是做sales的,也会写开发信,为什么成交率比我们高很多?即使不说成交率,回复率也大大高过我们? 很多刚毕业的朋友们都是学国贸专业出来的,一般都学过外贸函电这门课,老师们反复教你们怎么写商务信函,怎么回询盘等等,其实这些教材几乎都是学院派人士编的,不是老掉牙过时的东西,就是和

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